Product Marketing Manager, Defense & Security-En (Montreal)

Product Marketing Manager, Defense & Security-En (Montreal)

22 Oct
|
CAE
|
Montreal

22 Oct

CAE

Montreal

DescriptionAs a Product Marketing Manager, Defense & Security, you will play a strategic role in accelerating the growth of CAE's global Defense & Security business. You will develop market-leading positioning, messaging, and go-to-market strategies for a portfolio of training, simulation, mission support, and digital solutions that enhance military readiness, operational effectiveness, and force modernization across air, land, maritime, cyber, space, and multi-domain operations.Working closely with Product Management, Business Development, Capture, Engineering, and operational subject matter experts, you will translate complex technical capabilities into compelling mission-focused value propositions that resonate with military operators, defense ministries, acquisition organizations, government agencies, NATO and allied forces, and defense industry partners. You will help shape strategic pursuits, influence customer perceptions, and strengthen CAE's position as a trusted partner in defense readiness and training transformation.PositioningAcquire subject matter expertise on the global defense and security landscape, including military training modernization, force readiness requirements, operational concepts, defense acquisition processes, and emerging defense technologies.Develop differentiated positioning, messaging, and thought leadership that resonate with military operators, training and education commands, procurement authorities, defense ministries, government agencies,



and defense prime contractors.Support Business Development and Capture teams with relevant product and capability information to support strategic campaigns, major competitive pursuits, and long-term growth initiatives across domestic and international defense markets.Translate technical product capabilities into operational outcomes that demonstrate improved readiness, mission effectiveness, interoperability, survivability, training efficiency, and lifecycle value.Develop and maintain buyer personas and stakeholder maps spanning military leadership, training organizations, acquisition authorities, program offices, operational users, and industry partners.Identify, articulate, and communicate CAE's competitive differentiation within evolving defense and security markets.Go-to-MarketSupport business development and capture activities with relevant market intelligence, competitive analysis, win themes, customer insights, and mission-focused sales enablement content.Collaborate with Product Management, Engineering, Operations, and Business Development teams to launch and position new defense training, simulation, synthetic workplace, mission support, and digital transformation capabilities.Work with Marketing Strategists to develop go-to-market strategies aligned to long defense procurement cycles, government acquisition frameworks, funding priorities, and complex stakeholder ecosystems.Contribute to strategic

📌 Product Marketing Manager, Defense & Security-En (Montreal)
🏢 CAE
📍 Montreal

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