Shape PENN. Penningtons campaigns through fashion art direction, visual storytelling, and hands-on design in a hybrid work environment. Bring concepts to life across channels.

As Senior Art Director, you will report to the Creative Director and shape PENN. Penningtons creative expression. Develop concepts, design layouts, direct photoshoots, and guide visual storytelling across campaigns, eCommerce, digital, and retail. This permanent role requires creative vision, design expertise, and influencing skills without direct people management responsibilities.

Key Responsibilities:

- Translate seasonal brand direction into concepts and mood boards
- Develop campaign layouts, presentations, and creative assets
- Direct major fashion photoshoots with production partners




- Evolve eCommerce photography standards across visual details
- Introduce trends and AI-powered creative solutions

Requirements:

- Eight-plus years in art direction or fashion marketing
- Graphic design background and robust fashion portfolio
- Fashion photoshoot leadership in studio and location settings
- Advanced creative design tools and emerging AI knowledge
- English and French bilingualism with strong communication skills

Lead fashion campaigns, photography, and visual storytelling for PENN. Penningtons through senior creative direction and design expertise.

📌 Senior Fashion Art Director (Canada)
🏢 Penningtons
📍 Canada