Brand Manager, Biologics (Canada)

Brand Manager, Biologics (Canada)

22 Oct
|
Sun Pharmaceutical Industries
|
Canada

22 Oct

Sun Pharmaceutical Industries

Canada

Driven by abold pursuit of scienceand fueled byan unwavering commitment to patients, Sun Pharma is a leading global pharmaceutical company, providing high-quality medicines trusted by healthcare professionals and patients.

As part of our mission to Reach People and Touch Lives, we deliver Cutting-edge Medicines, Generics and Consumer Healthcare products that improve the lives of millions of people. With a broadly diversified portfolio of products that span multiple therapeutic areas, we improve access to effective, affordable treatments that promote better health and well-being.

Job purpose

Lead projects, marketing planning and execution in support of Ilumya (and potentially other Sun Brands) with a focus on Indigenous Communities. Support Senior Brand Managers across business units as appropriate.

Duties and responsibilities

- Maximizing the impact of the critical customer promotional channels such as salesforce, Digital, Omnichannel to reach HCP’s supporting Indigenous communities and the patients they serve
- Managing external agency partners to optimize the delivery of promotional tactics and materials
- Project management of Indigenous focused initiatives
- Visiting treatment clinics in Indigenous communities with HCP’s to uncover needs of patients
- Assisting with the design and planning on communication plan: getting the right message to the right customers at the right time through the right channel mix
- Market research and Marketing analysis including insight development/action planning/execution with a focus on the Indigenous communities




- Assisting with planning and implementation of quantitative and qualitative market research initiatives to develop market understanding with focus on Indigenous communities
- Sharing insight gained from internal and external sources
- Support development of the brand strategies and identify potential partnerships with HCPs supporting the Indigenous Communities of Canada
- Competitor analysis
- Collecting, interpreting and disseminating competitor information
- Segmentation – identify and plan/execute by segment to drive segment migration
- Developing key brand messages for the brand
- Assisting with planning, design and organization of key promotional stakeholder communication platforms, eg. Speaker symposia, educational meetings
- Meets with top opinion leaders and establishes good rapport with them
- Supports compliant advisory and consultancy meetings with HCPs based on needs
- Assisting with training initiatives and regular team meetings as required
- Being responsible for communicating effectively within the sales and marketing, medical team on pertinent information
- KPI (Key Performance Indicators) development and tracking
- Cross functional alignment: buy in amongst colleagues, brand teams, BU (Business Units) engagement




- Active participation in all supply discussions to ensure appropriate levels of supply and distribution are attained
- Develop training on key materials with support of a training consultant
- Lead appropriate promotional sessions at Sales and company meetings

Additional responsibility (Only applicable to customer facing roles)

Report any adverse event received from customers for company products to the pharmacovigilance department / Drug Safety on the same day or within 1 business day

Qualifications

- Graduate of life sciences, such as medicine, nursing, physical therapy, psychology, pharmacy, biology, and medical technology

1-2 years of pharmaceutical marketing experience is preferred

- Preferably additional marketing or business training
- Has worked in a pharmaceutical company, or related field, for at least 3 years as Sales Representative, or Sales Supervisor is preferred
- Soft skills: organizational and analytical skills; ability to work in a specialist area; excellent communication skills; digital marketing /market research /selling skills are desirable; acting for change and able to co-operate transversely; striving for results; committed to customers; able to motivate and empower workgroups; self-awareness
- Understands PAAB regulations

Working conditions

Hybrid – 3 days in Mississuagaoffice, Travel 40-50%

Physical requirements

NA

Direct reports

NA

This posting is for an existing vacancy.

The presently-anticipated base compensation pay range for this position is $99,500 to $121,500. Actual base compensation may vary based on a number of factors, including but not limited to geograp

📌 Brand Manager, Biologics (Canada)
🏢 Sun Pharmaceutical Industries
📍 Canada

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