Shape B2 B growth with Lassonde as a Digital Product Manager. Lead initiatives in foodservice marketing, product commercialization, and digital communications to drive significant business results.This role reports to the Director of Marketing Away From Home and requires a strong focus on foodservice B2 B brands and private label portfolios. As part of the marketing team, you will transform strategic goals into actionable plans through effective collaboration with stakeholders and creative marketing techniques.Key Responsibilities:
- Manage B2 B commercial product projects from inception to launch
- Coordinate product lifecycle and packaging updates
- Develop sales tools and customer support resources
- Execute email marketing and CRM initiatives
- Monitor campaign performance and recommend improvementsRequirements:
- Bachelor’s degree in marketing or related field
- 3-5 years in consumer-packaged goods marketing
- Experience in digital marketing and B2 B environments
- Bilingual proficiency in French and English
- Strong project management and analytical skillsEmbrace digital marketing and results-driven initiatives at Lassonde, making a tangible impact in the foodservice industry.#J-18808-Ljbffr

📌 Digital Product Manager At Lassonde (Rougemont)
🏢 Lassonde Industries
📍 Rougemont