Associate Director, Commercial Sales and Business Development

Organization EUI, Commercial Services, Encor

JobID 16868

Location Edmonton, Alberta, Canada

Position Title Associate Director, Encor Commercial Accounts

Weekly Hours of Work 40

Business Unit Commercial Services

Highlights of the job

Help Build Alberta's Energy Retailer of Choice

At Encor, we're doing things differently.

We've combined the strength and trust of EPCOR with the agility and customer focus of a competitive retailer, and we're growing. As more Alberta businesses look for energy partners who offer choice, simplicity, and exceptional service, we're looking for a commercial leader to help drive our next phase of growth.

As Associate Director, Commercial Sales & Business Development , you'll play a key role in expanding Encor's commercial footprint across Alberta. You'll lead a team of Account Managers while staying actively engaged in the market, building relationships, pursuing opportunities, and helping shape our commercial strategy. Working closely with customers, brokers, industry partners, and internal stakeholders, you'll help grow our customer base, strengthen our market presence, and contribute directly to Encor's continued success.

The ideal candidate brings a strong understanding of Alberta's competitive electricity and natural gas markets, a proven track record in business development and sales leadership, and the ability to build trusted relationships that create long-term value. You're equally comfortable developing strategy, coaching and inspiring a team, negotiating complex commercial agreements, and identifying opportunities that drive sustainable growth. Most importantly, you're passionate about customers, energized by competition,



and motivated by results.

At Encor, we're building something special, and we're looking for leaders who want to help drive that journey. If you're passionate about growing a business, leading high-performing teams, and creating lasting customer relationships, we'd love to hear from you. Join us and play a key role in building Alberta's energy retailer of choice.

This full-time, permanent position is based in Edmonton, Alberta and is eligible for EPCOR's Where We Work hybrid program , based on business needs and role eligibility.

Because this is a highly visible, market-facing leadership role , regular in-person engagement with customers, brokers, community stakeholders, industry partners, internal teams, and Encor leadership is essential to success. Regular attendance at the Edmonton head office is expected, typically 2-3 days per week , with additional in-person presence required to support customer meetings, business development activities, team collaboration, and industry events. This is not a remote position.

What you’d be responsible for

Reporting to the Senior Director, Encor by EPCOR , you ’ll be accountable for the following responsibilities (but not limited to):

- Owning and executing Encor’s commercial sales growth strategy, with direct accountability for revenue, margin, customer acquisition, and retention targets.
- Originating,



pursuing, and closing new commercial energy contracts, including complex and negotiated opportunities.
- Building and maintaining a robust personal pipeline of high-value commercial opportunities while supporting Account Managers in progressing and closing their own deals.
- Developing and executing win strategies, pricing approaches, and value propositions tailored to commercial customer needs.
- Representing Encor externally with commercial customers, brokers, industry partners, and market participants.
- Translating Encor’s commercial growth objectives into annual sales priorities, territory focus areas, and origination targets.
- Contributing to medium-term (1-2 year) commercial planning, including pipeline forecasts, customer segmentation, and growth scenarios.
- Providing informed recommendations to senior leadership based on market intelligence, customer trends, and pipeline performance
- Developing, maintaining, and regularly updating commercial sales forecasts, reflecting pipeline activity, expected conversion rates, and market conditions.
- Contributing to the development of annual sales plans and revenue targets in support of Encor’s broader commercial and financial objectives.
- Monitoring forecast accuracy and pipeline quality, identifying risks and opportunities, and recommending course corrections as required.
- Partnering with Finance and senior leadership to support budgeting, variance analysis, and informed decision-making related to commercial growth initiatives.

Pipeline & Performance Management

- Maintaining visibility into commercial sales pipeline health, conversion rates, and forecast accuracy to s

📌 Associate Director, Commercial Sales and Business Development (Edmonton)
🏢 EPCOR Technologies
📍 Edmonton