Territory Sales Manager (Eastern Ontario)

Job Description

Territory Sales Manager – Ammeraal Beltech Conveyor Belting

Role Summary

Reporting to the VP / General Manager – Canada, the Territory Sales Manager is responsible for driving aggressive growth and establishing market leadership for Ammeraal Beltech conveyor belting solutions across Eastern Ontario.

This is a build-and-grow opportunity. The territory has historically been underdeveloped, and this role is expected to create momentum, expand market presence, and position Ammeraal Beltech as the partner of choice across key industries.

The role requires a highly proactive, entrepreneurial approach, executing a multi-channel strategy across end users, OEMs, and distribution partners to drive both direct business and pull-through demand.

Key Responsibilities

1. Territory Development & Market Leadership

Own and deliver sales targets and market share growth across Eastern Ontario

Develop and execute a territory expansion strategy to establish Ammeraal Beltech as a market leader

Identify and prioritize high-growth verticals (e.g., food processing, packaging, logistics, airports, distribution centers, agriculture)

Build strong market visibility and brand recognition in an underpenetrated region

2. End-User & OEM Sales (Primary Focus)

Develop direct relationships with end users and OEMs to drive specification and long-term partnerships

Identify opportunities to replace competitive belts and standardize on Ammeraal Beltech solutions

Lead technical and commercial sales discussions, positioning value beyond price (performance, lifecycle cost, food safety, uptime, On time delivery, lead times)





Generate consistent project pipelines and conversion opportunities

Build and strengthen relationships with select strategic distribution partners

Drive pull-through demand by influencing end users and ensuring distributors execute

Conduct joint sales calls, training, and account planning with distributor partners

Align distributor activity with territory growth priorities and hold partners accountable to results

4. New Business Development (Hunter Mindset)

Proactively identify and win new customers, applications, and projects

Build a strong pipeline through:

Cold outreach and prospecting

Industry networking and events

Referrals and market intelligence

Consistently convert opportunities into sustainable, long-term business

5. Account Management & Strategic Execution

Develop and execute strategic account plans for key end users, OEMs, and distributors, including:

Key decision makers and influencers

Application opportunities and conversion targets

Conduct regular business reviews with top customers and partners

Expand share of wallet within existing accounts

6. Commercial Excellence & CRM Discipline

Fully utilize Salesforce CRM to:

Manage pipeline, opportunities, and account activity

Track progress against targets





Maintain accurate and complete customer data

Maintain a robust and active pipeline with strong opportunity hygiene

Use data and insights to prioritize efforts and improve win rates

7. Cross-Functional Collaboration

Partner closely with:

Customer Service and Inside Sales

Application/Technical Product Specialists

Operations and Installation teams

Support product launches, promotions, and industry initiatives

Success Profile (What Great Looks Like)

Establishes Ammeraal Beltech as a recognized market leader in Eastern Ontario

Builds a strong pipeline and wins new strategic accounts

Successfully converts competitive business

Demonstrates high activity levels, ownership, and CRM discipline

Qualifications & Experience

Experience in industrial B2B sales, preferably in conveyor belting, material handling, or related industries

Proven track record of:

Recent business development and territory growth

Selling to end users, OEMs, and/or distributors

Driving technical or application-based sales

Strong understanding of industrial processes and conveying applications is preferred

Entrepreneurial, build-from-scratch mindset

Strong technical and commercial selling capability

Ability to influence multiple stakeholders across organizations

Excellent communication, presentation, and negotiation skills

Highly organized with strong pipeline and CRM management discipline

Comfortable operating in a remote, field-based role

Additional Requirements

Based in Eastern Ontario (Toronto to Ottawa corridor preferred)

Willingness to

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