22 Oct
|
6221 Magnum ICC CA
|
Ontario
22 Oct
6221 Magnum ICC CA
Ontario
Shape ice cream innovation and brand experiences with Magnum, Breyers, Talenti, and Popsicle across Canada’s consumer market.
As Assistant Manager, Innovation & Brand Experience, you will support product development, portfolio strategy, marketing campaigns, and in-market execution. Your work will combine consumer insights, category trends, competitive activity, and business performance analysis. You will also collaborate with R&D;, Customer Strategy & Planning, Sales, agencies, and North American teams to turn opportunities into results.
Key Responsibilities: Help develop and launch creative ice cream products
Identify trends and opportunities across the ice cream portfolio
Partner with R&D;, Customer Strategy & Planning, and Sales
Develop recommendations using consumer and category analysis
Support social-first marketing campaigns and brand communications
Requirements: Experience in marketing, business, brand management, or related commercial fields
Strong analytical thinking and project management skills
Storytelling and cross-functional collaboration capabilities
Curiosity about consumers, trends, culture, and emerging opportunities
Creativity combined with commercial acumen and ownership
Apply analytical, creative, and commercial skills to grow iconic ice cream brands through innovation and consumer-led marketing.
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📌 Assistant Brand Innovation Manager (Ontario)
🏢 6221 Magnum ICC CA
📍 Ontario