Brand Manager - Nature ValleyEl sitio de carreras de General Mills funciona con Workday Recruitment, que puede utilizar tecnologías, incluidas cookies, para garantizar que el sitio funcione de forma correcta y segura. Si acepta, se pueden utilizar cookies funcionales adicionales o tecnologías similares para proporcionar una experiencia más personalizada. Para obtener más información sobre las tecnologías que utiliza Workday, por qué se utilizan y cómo puede controlarlas, revise el Aviso de cookies del sitio de Workday Recruitment.# Carreras en General Mills## Brand Manager - Nature ValleySolicitar: Presencial: Mississauga, ON: Tiempo Completo: Publicado hoy: 10130884**INFORMACIÓN GENERAL DE LA EMPRESA**Existimos para hacer alimentos que el mundo ame. Pero hacemos mucho más que eso. Nuestra empresa es un lugar que prioriza el bien común, amplía el aprendizaje, explora nuevas perspectivas y reinventa nuevas posibilidades cada día. Buscamos personas que quieran dar lo mejor de sí: mentes audaces y con gran corazón que se desafían entre sí y crecen juntas. Porque convertirnos en el líder indiscutible en alimentación implica rodearnos de personas con hambre de lo que viene.### About the RoleReady to help shape the future of an iconic Canadian brand?Nature Valley is the biggest granola bar brand in Canada, reaching one in four Canadian households. As Brand Manager, you’ll lead the growth strategy for a brand that consumers know and love. You’ll own the brand’s P&L; and help drive growth, profitability, market share, and category performance. You’ll manage both the established core business and the innovation pipeline. This is a high-visibility General Management opportunity within General Mills Canada. You’ll build experience in running a business, building brands, navigating a complex organization, and leading through change.### What You'll Do* Set consumer-driven growth strategies that strengthen the Nature Valley portfolio and deliver financial plans for net sales and profit.* Build long-term brand strategies and an innovation pipeline that respond to changing consumer needs, business transformation, and market disruption.* Lead innovation and renovation projects from concept through launch, managing timelines, milestones,



and cross-functional teams.* Own the brand’s top- and bottom-line performance, with a clear understanding of revenue, costs, and P&L; drivers.* Lead cross-functional partners across Marketing, Sales, Product, Strategic Revenue Management, Finance, Supply Chain, and Insights.* Develop the annual brand plan and ensure it is effectively delivered in market.* Translate consumer, category, customer, and Nielsen point-of-sale insights into explicit growth opportunities.* Shape portfolio priorities across innovation, renovation, health and wellness, distribution, trade, pricing, promotions, and communications.* Identify and develop Canada-specific innovation opportunities.* Manage the consumer marketing budget and prioritize investments that support annual targets and long-term brand health.* Partner directly with agencies and the brand experience team to develop briefs and bring campaigns to life.* Communicate plans clearly, build alignment, and create accountability across teams.* Build strong relationships with Canadian and U.S. partners to navigate the organization and make progress across functions, levels, and markets.* Make timely, well-informed decisions in a fast-moving environment with a high degree of independence.### Minimum Qualifications* Bachelor’s degree in Marketing, Business, or a related field.* 3+ years of relevant experience.* Experience in CPG brand management, P&L; ownership, General Management, or other progressive consumer-focused roles.* Ability to navigate complexity and connect ideas, processes, and cross-functional teams.* Financial acumen and the ability to understand the P&L; impact of pricing, promotion, mix, investment, Strategic Revenue Management,



and Holistic Margin Management actions.* Strategic mindset with the ability to build a vision and pipeline of ideas.* Ability to influence without authority and build buy-in with people you do not directly manage.* Change agility and comfort adapting to shifting priorities and unforeseen challenges.* Curious, action-oriented, highly motivated, and committed to continuous learning.* Strength in strategy, financial analysis, leadership, and commercial decision-making.### Preferred Qualifications* MBA.* Strong analytical skills, with the ability to turn data into meaningful insights and action.* Experience developing commercialization or consumer marketing briefs.* Experience working directly with agencies or creative partners to bring campaigns to life.* Ability to influence strategically and turn insights into clear, compelling stories.* Ability to read and interpret media plans across digital, traditional, and e-commerce channels.* Solution-oriented, organized, and comfortable challenging the status quo.* Ability to influence and inspire cross-functional partners.* Ability to balance near-term commitments with long-term brand health.* Ability to identify and evaluate brand opportunities and make connections across a portfolio.* Strong understanding of P&L; mechanics and the drivers of top- and bottom-line performance.* Comfort presenting brand plans to internal and external customer stakeholders.* Experience managing multiple projects, stakeholders, and timelines simultaneously. The salary range for this position is $98,500 - $147,850 / Annually. At General Mills we strive for each employee's pay at any point in their career to reflect their experiences, performance, and skills for their current role. The salary range for this role represents the numerous factors considered in the hiring decisions including, but not limited to, education, skills, work experience, certifications, etc. As such, pay for the successful candidate(s) could fall anywhere within the stated range. Beyond base salary, General Mills offers a competitive Total Rewards package focusing on your overall well-being. We are proud to offer a foundation of health benefits, financial wellbeing, time off programs, wellbeing support and perks. You may also be eligible to participate in an annual incentive program. An incentive award, if any, depends on various factors, including, individual and organizational performance. The posting for this position is to fill an existing vacancy within the organization.
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📌 Brand Manager - Nature Valley (Ontario)
🏢 General Mills
📍 Ontario