Location requirement: Remote. Applicants must be located within 5 hours of Toronto's Eastern Time zone. This is a firm requirement.

About Get Fit with JoLo

I'm Joanna (Coach JoLo), a certified personal trainer, nutrition coach, and mindset coach with over 20 years of experience.

My online fitness and wellness business helps women over 40 become leaner, fitter, stronger, and more confident through sustainable habits, strength training, and a healthy relationship with food and their bodies.

I'm looking for a creative, highly organized, tech-savvy Content & Marketing Coordinator to manage content production across YouTube, Instagram, Facebook, SEO blogs, and email marketing.

This is not a traditional virtual assistant role. I'm seeking someone who understands digital marketing, is immersed in social media and AI technology, and proactively brings fresh ideas and solutions to improve content quality, audience growth, and engagement.

Key Responsibilities

- Content Strategy & Workflow: Manage the editorial calendar and Trello production workflow, coordinating assignments, deadlines, quality checks, and approvals.
- Social Media: Following my creative direction, develop compelling hooks, captions, and content ideas. Design attractive Canva graphics and coordinate publishing across Instagram, Facebook, and YouTube Shorts.
- YouTube: Coordinate educational and workout video production, including titles, thumbnails, descriptions, SEO optimization, and uploads through YouTube Studio.
- Video Editor Coordination: Work directly with a freelance editor, providing creative briefs, examples, feedback, and quality checks to ensure polished, engaging content.
- AI & Content Repurposing: Efficiently transform long-form videos into YT shorts, blog articles, newsletters, and social content using AI tools such as Castmagic, OpusClip, or similar platforms.
- AI & Workflow Automation: Proactively research, recommend,



and implement AI-powered tools and automations that connect my website, email marketing, bookings, client onboarding, and content workflows to improve efficiency and reduce manual work.
- SEO & Email Marketing: Conduct keyword research, create and edit AI-assisted blog articles, publish through Wix, and manage newsletters and email automations using Kit or comparable platforms.
- Lead Magnets: Design downloadable guides and other marketing resources using Canva, Designrr, or similar tools.
- Analytics & Optimization: Monitor Google Analytics, Search Console, YouTube Studio, and social media performance. Identify opportunities and recommend improvements.
- Website & Marketing Automation: Manage and update my Wix website, including pages, service descriptions, links, forms, and lead magnets.

Qualifications & Skills

- Demonstrated experience creating or managing engaging digital content.
- Actively familiar with Instagram and YouTube, including current content trends, features, and best practices.
- Excellent written and spoken English, with strong editing and communication skills.
- Strong Canva design skills and excellent visual judgment.
- Comfortable using AI tools to streamline content production while maintaining accuracy and quality.
- Exceptional organizational and project-management skills, with the ability to create clear systems, establish productive workflows, anticipate deadlines, and keep projects moving independently without constant reminders or supervision. I need someone to keep ME organized!




- Self-motivated, proactive, reliable, and able to manage multiple projects independently.
- Continuously learns new technology and proactively recommends creative ideas, tools, and workflow improvements.
- Comfortable coordinating with freelance creatives and managing a structured content-approval process.

Experience with digital marketing, SEO, email marketing, or content production for creators and small businesses is preferred.

Formal education in marketing, communications, or a related field is an asset but not required. I value self-directed learning, practical experience, creativity, initiative, excellent English communication skills, and demonstrated results.

How We'll Work Together

I'll provide the expertise, creative direction, on-camera content, and final approvals.

You'll take ownership of coordinating content from idea to publication, working directly with our video editor and ensuring everything is polished, organized, and delivered on time.

Hours will vary based on production needs, typically 10–20 per week. Work will be tracked by time and deliverables, with opportunities to expand the role as the business grows.

How to Apply

Please include:

- A brief introduction and examples of content you've created or managed, including a visual-design sample.
- One recent Instagram, YouTube, or AI development you think could benefit a fitness creator serving women over 40, and why.
- An example of a content project you managed from idea through publication.
- Your location, time zone, and weekly availability.

I'm looking for someone who combines creativity, organization, strong digital marketing instincts, and a genuine enthusiasm for new technology.

Pay: From $25.00 per hour

Expected hours: 10.0 – 20.0 per week

Benefits:

- Flexible schedule

Work Location: Remote

📌 Freelance Content & Marketing Coordinator (Canada)
🏢 Get Fit with JoLo
📍 Canada