At Fresche Solutions, we offer great work-life balance with flexible hours. You can work anywhere in North America, either from your home or in one of our offices – the decision is up to you.

WHY JOIN FRESCHE?

We believe in leading our industry, we believe in innovation, we believe in delighting our customers, guaranteeing their success, and ensuring that 100% of our customers are referenceable.

Our distinct company culture makes us a top employer, as well a premiere choice for our customers for the last eleven (11) consecutive years. We work hard to ensure that our values permeate the company and are reflected in everything we do. Whether it be in setting priorities, defining ideas, or carrying out processes, we are committed to ensuring that our values are manifested at all levels of our organization.

Job Summary

As a Business Development Representative (BDR) – Fresche Analytics, you will be a crucial member of our sales team, responsible for generating qualified leads and building a strong pipeline of Analytics opportunities.

A key focus of this role will be engaging CFOs, Finance leaders, FP&A; teams, Controllers, and other business stakeholders who can benefit from improved financial reporting, analytics, and access to enterprise data.

Your primary goal will be to proactively identify target accounts, engage key decision-makers, qualify potential opportunities, and schedule high-quality introductory meetings for the Analytics sales team.

Responsibilities

Proactive Prospecting

- Identify and research potential clients and target accounts for Fresche Analytics solutions.
- Identify key decision-makers including CFOs, Finance leaders, FP&A; teams, Controllers, and Analytics leaders.




- Utilize prospecting tools such as LinkedIn Sales Navigator, ZoomInfo, and industry databases to build targeted prospect lists.

Outreach & Engagement

- Conduct outbound outreach through phone, email, LinkedIn, and other channels to generate interest in Fresche Analytics.
- Clearly articulate how analytics solutions can improve financial reporting, business intelligence, data visibility, and decision-making.
- Tailor outreach based on the prospect’s industry, business challenges, role, and existing technology environment.

Lead Qualification

- Conduct initial discovery conversations to understand the prospect’s current reporting, analytics, and data environment.
- Identify challenges such as manual reporting, spreadsheet dependency, fragmented data, limited visibility, or inefficient financial reporting processes.
- Determine whether prospects have a potential need for Fresche Analytics solutions.
- Accurately document qualification information within Salesforce and sales engagement platforms.

Meeting Scheduling

- Schedule qualified introductory meetings between potential clients and the Analytics sales team.
- Provide clear context regarding the prospect’s challenges, business priorities, stakeholders, and potential chance.




- Ensure a smooth handoff of qualified opportunities to Account Executives.

Pipeline Generation

- Consistently generate qualified Analytics leads and opportunities.
- Build relationships with new Finance and business stakeholders within target accounts.
- Track and report on lead generation activities, meetings, opportunities, and pipeline generated.
- Collaborate with Sales and Marketing to refine Analytics-focused outbound campaigns and messaging.

CRM Management

- Maintain accurate and up-to-date records of prospecting activities and interactions within Salesforce.
- Track progress against activity, meeting, opportunity, and pipeline targets.
- Maintain accurate account and contact information to support ongoing prospecting efforts.

Market Knowledge

- Develop a strong understanding of the Data & Analytics landscape, including financial analytics, business intelligence, reporting, AI, and modern data platforms.
- Stay informed about Fresche Analytics solutions, customer use cases, and value propositions.
- Develop an understanding of the business challenges facing CFOs and Finance organizations.

Collaboration

- Work closely with Analytics Account Executives to identify priority accounts and generate qualified opportunities.
- Collaborate with Marketing on targeted Analytics and Finance-focused campaigns.
- Share feedback on prospect objections, messaging effectiveness, market trends, and customer pain points.

Targets & Metrics

- Consistent outbound prospecting activity across phone, email, and LinkedIn.
- Qualified Meetings: Generate approximately 8-12 qualified Analytics meetings per month.
- Pipeline Generation: Consistently contr

📌 Business Development Representative (Vancouver)
🏢 Fresche Solutions
📍 Vancouver