Stride is a full-service lottery and fundraising organization that helps charitable and non‑profit organizations generate revenue through professionally managed lottery programs across Canada.

For more than 30 years, Stride has brought together the strategy, marketing, technology, customer service, finance, operations, regulatory expertise, and project management required to plan, launch, and operate successful lottery campaigns. We work with foundations, healthcare organizations, and other mission‑driven organizations to generate significant funding for healthcare initiatives, research, and community services.

The Strategic Partnerships & Business Development Manager is responsible for expanding the corporate relationships and commercial opportunities that support Stride’s lottery programs and Foundation clients. Stride has an established network of brands, suppliers and strategic partners; this role is focused on taking that foundation further by opening new doors, building new relationships and securing partnerships that create meaningful value for some of Canada’s largest and most successful lotteries.

A significant focus is the proactive sourcing and negotiation of prizes and prize‑related partnerships, from major headline prizes such as homes, vehicles and travel experiences to consumer electronics, appliances, lifestyle products, services, entertainment and unique experiences. The successful candidate will look beyond traditional purchasing to identify companies that can contribute additional value through in‑kind contributions, promotional support, marketing commitments, brand participation and other creative partnership arrangements.

This is a highly proactive,



commercially focused role for an experienced deal‑maker who is comfortable identifying prospects, making the approach, getting the meeting, developing the opportunity and negotiating the deal. The successful candidate will bring an established network of corporate relationships and the drive to continually expand it, connecting Stride with companies, brands and decision‑makers who can create new opportunities across prizing, promotions, endorsements and strategic partnerships.

Key Responsibilities

New Partnerships, Business Development & Prizing

- Proactively identify, target and pursue new corporate partnerships across automotive, travel, real estate, retail, consumer products, hospitality, entertainment, home, technology, media and other relevant sectors.
- Leverage an established network of corporate relationships to open doors, secure introductions and develop opportunities with senior decision‑makers.
- Source and negotiate high‑value prizes and prize‑related partnerships, from homes, vehicles and travel to consumer electronics, lifestyle products, services, entertainment and unique experiences.
- Look beyond traditional purchasing to structure arrangements that maximize value through combinations of purchases, in‑kind contributions, promotional support, marketing commitments, brand participation, dealer or retail involvement and other partnership benefits.




- Develop compelling partnership propositions that communicate the value and exposure available through Stride’s lottery programs and the Foundations they support.
- Lead opportunities from initial prospecting and outreach through relationship development, negotiation and agreement, with a focus on creating partnerships that can extend beyond a single prize or campaign.
- Stay current on consumer trends, emerging brands, products and market developments to continually bring forward current prize and partnership opportunities.
- Maintain an active pipeline of prospects and opportunities and consistently move them forward.
- Work with Lottery Delivery, Marketing, Finance, PMO and client‑facing teams to assess opportunities and ensure they are commercially viable and operationally practical.

Brand, Endorsement & Promotional Partnerships

- Proactively identify and pursue opportunities involving recognized brands, athletes, entertainers, influencers, ambassadors and other personalities or organizations that can enhance a lottery program.
- Develop and negotiate endorsement and ambassador arrangements, including participation, promotional commitments, compensation and usage rights.
- Secure co‑marketing, cross‑promotion, media, retail and other activation opportunities that extend the reach of lottery programs.
- Bring forward new partnership concepts and opportunities that expand what Stride can offer its Foundation clients.

Relationship Management

- Build strong, long‑term relationships with newly acquired and existing corporate partners and vendors.
- Maintain strategic relationships with key partners while continually looking for opportunities to deepen or expand the

📌 Strategic Partnerships (Calgary)
🏢 Jumbo Interactive
📍 Calgary