22 Oct
|
6221 Magnum ICC CA
|
Toronto
22 Oct
6221 Magnum ICC CA
Toronto
Shape ice cream innovation and brand experiences with Magnum, Breyers, Talenti, and Popsicle across Canada's consumer market.
As Assistant Manager, Innovation & Brand Experience, you will support product development, portfolio strategy, marketing campaigns, and in-market execution. Your work will combine consumer insights, category trends, competitive activity, and business performance analysis. You will also collaborate with R&D;, Customer Strategy & Planning, Sales, agencies, and North American teams to turn opportunities into results.
Key Responsibilities:
- Help develop and launch creative ice cream products
- Identify trends and opportunities across the ice cream portfolio
- Partner with R&D;, Customer Strategy & Planning, and Sales
- Develop recommendations using consumer and category analysis
- Support social-first marketing campaigns and brand communications
Requirements:
- Experience in marketing, business, brand management, or related commercial fields
- Strong analytical thinking and project management skills
- Storytelling and cross-functional collaboration capabilities
- Curiosity about consumers, trends, culture, and emerging opportunities
- Creativity combined with commercial acumen and ownership
Apply analytical, creative, and commercial skills to grow iconic ice cream brands through innovation and consumer-led marketing.
📌 Assistant Brand Innovation Manager (Toronto)
🏢 6221 Magnum ICC CA
📍 Toronto