22 Oct
|
Liftoff
|
Montreal
About Liftoff Our Mission: Making the world a better, healthier place by gamifying fitness Liftoff is the Duolingo of fitness, empowering anyone to start and stay at the gym so they develop healthier, more powerful habits. We’re a mission-driven team that moves fast, owns the details, and does the work. We’re fully bootstrapped, profitable, and built from zero to $8M+ ARR in under two years. About the Team You’ll join the Product team, working alongside our UI/UX Designer, Product Managers, Engineering, and Marketing. Motion is what makes our product feel like a game instead of a spreadsheet. Levels, streaks, unlocks, and our mascot Jymbo all live or die on how they move.
About the Role
We’re hiring a Motion & Graphics Designer to own everything that moves at Liftoff, in the app and in our marketing. This is a motion-first role with real graphic design range. You’ll animate characters, build in-app motion, cut marketing assets, and design the static graphics that sit around them. Your core focus areas:
- Character animation for Jymbo and the wider cast
- In-app motion design: transitions, celebrations, unlocks, state changes
- Animated graphics for features, shop items, and collectibles
- Marketing assets: social, ads, App Store, launch content
- Animatics and storyboards that let the team see a feature before it's built
- Graphic design to support all of the above What Success Looks Like
- Motion that ships in the product. Files hand off cleanly and perform on devices.
- Jymbo feels alive. A character with a consistent personality across dozens of animations.
- Marketing assets that travel. Content built to be shared, not just posted.
- A documented motion language: timing, easing, and reusable patterns the whole team can pull from. What You’ll Do
- Animate characters
- Bring Jymbo to life with new rigs, poses, expressions, and reaction animations
- Build a consistent character personality across quests, streaks, wins, and losses
- Produce 2D vector animation built for reuse, not one-offs
- Design in-app motion
- Animate transitions, celebrations, unlocks, progress states, and micro-interactions
- Ship Lottie and Rive files engineers can drop straight into React Native
- Work inside performance budgets: file size, frame rate, battery, low-end devices
- Build marketing and social assets
- Cut motion content for social, ads, App Store, and launches
- Design for shareability, including formats built to get reposted
- Turn product features into short, legible visual stories
- Storyboard and pitch with animatics
- Take a feature brief and produce an animatic the team can react to
- Use motion to pressure-test an idea before it becomes engineering work
- Handle supporting graphic design
- In-app graphics: splash screens, status cards, game‑like items, collectibles
- Illustration and vector artwork for features and campaigns
- Keep your work consistent with the design system our UI/UX Designer maintains You’ll Likely Succeed If You Have We don't expect you to check every box. We care most about ownership, judgment, and shipping.
- A solid animation reel with character work in it, not only kinetic type and logo stings
- Adobe After Effects fluency, including export to Lottie
- Rive experience for character and interactive UI motion
- Figma fluency, enough to work inside an existing design system and hand off cleanly
- Real graphic design ability. You can design the static asset, not just animate someone else's.
- Shipped animation in a live product or campaign, with users who actually saw it
- Clear written communication. You can spec motion, document timing, and explain your choices.
- Comfort in a startup environment: short feedback loops, big ownership, no red tape Bonus Attributes
- Marketing and social assets you've shipped before, ideally with performance you can point to
- Gaming animation experience (UI, characters, effects, game feel)
- Mobile consumer animation experience at scale
- Performance-conscious animation know-how on mobile
- Familiarity with React Native Reanimated or Skia, enough to talk to engineers about what's feasible
- 3D or Blender ability for stills and short marketing pieces
- Shipped in health, wellness, social, or gaming
- Sustained depth in a craft, sport, or community outside of work Tools & Tech Stack You don't need prior experience with every tool, but you should be excited to work in this stack.
- Motion: Adobe After Effects, Rive, Lottie
- Design: Figma
- App: React Native (Expo), Reanimated, Skia
- Monetization: RevenueCat, Superwall
- Experimentation / Analytics: Statsig At Liftoff, You’ll Enjoy
- Autonomy and Ownership: you are in charge of your time at Liftoff. Decide what you want to do, align with leadership, and go for it.
- Top-of-the-Market Cash & Equity Compensation: we pay for high performers.
- A World-Class Team: low-ego, high standards, and real ownership. Interview Process 1. Hiring Manager
📌 Motion Designer (Montreal)
🏢 Liftoff
📍 Montreal