Shape Chevrolet Crossovers marketing through market analysis, brand planning, and strategic coordination from Oshawa or Markham at least three days weekly. This hybrid role supports ICE and electric vehicle portfolios. Reporting to the National Marketing Manager, you will develop recommendations across incentives, competition, packaging, pricing, and volume. You will collaborate with advertising, communications, field sales, dealers, and United States marketing teams. The position supports launches, media activities, retail planning, and Canadian brand positioning.

Key Responsibilities
- Analyze market dynamics and develop strategic brand recommendations
- Coordinate comprehensive marketing plans with advertising teams
- Develop retail incentive plans and monthly proposals




- Support product launches and media ride and drives
- Create training tools for field and dealer personnel

Requirements:
- Post-secondary education and five-plus years of relevant experience
- Strong communication, collaboration, organization, and analytical skills
- Ability to lead and influence wide-ranging groups
- Microsoft Excel and PowerPoint proficiency
- Willingness to travel; bilingual English and French is an asset Bring marketing analysis, vehicle portfolio knowledge, and collaborative leadership to Chevrolet Crossovers at General Motors of Canada.

📌 Chevrolet Crossovers Marketing Segment Manager (Oshawa)
🏢 General Motors (GM)
📍 Oshawa