Senior Activation Specialist (Toronto)

Senior Activation Specialist (Toronto)

22 Oct
|
Toronto Transit Commission (TTC)
|
Toronto

22 Oct

Toronto Transit Commission (TTC)

Toronto

Department : Marketing and Customer Experience - Special Events, Rewards & Recognition Programs

Salary Information: $100,318.40 - $125,434.40

Employment Type: Regular

Vacancy: Existing

Weekly Hours: 35 Off Days: May Vary Shift: Various

Posted On: September 24, 2026

Last Day to Apply: October 7, 2026

Reports to: Head, Communications and Marketing

The Toronto Transit Commission (TTC), North America's third largest transit system and recognized as one of the top places to work in the GTA has introduced its new TTC Corporate Plan - Moving Toronto, Connecting Communities which continues the TTC’s legacy of delivering service to hundreds of millions of customers a year. The TTC’s new vision and mission statements also help promote the many environmental, social equity and economic benefits that the TTC provides:

Vision: Moving Toronto towards a more equitable, sustainable, and prosperous future.

Mission: To serve the needs of transit riders by providing a safe, reliable, efficient, and accessible mass public transit service through a seamless integrated network to create access to opportunity for everyone.

The full Plan can be viewed on ttc.ca.

Ready to bring world-class events, brand activations, and film productions to life across one of North America's largest transit systems? Join the TTC and play a key role in creating memorable experiences while driving innovative non-fare revenue opportunities.

What You Will Do

- Lead the planning, coordination, and execution of filming, photography, special events, and brand activations on TTC property.
- Act as the primary contact for production companies, agencies, and partners,



guiding projects from initial inquiry through execution and billing.
- Evaluate commercial opportunities, assess feasibility, identify risks, and provide recommendations that balance revenue generation, operational requirements, safety, and customer experience.
- Negotiate, prepare, and manage contracts, permits, and agreements for filming, photography, events, and activations.
- Lead end-to-end project management activities including planning, scheduling, stakeholder coordination, approvals, risk assessments, execution, and post-event evaluation.
- Partner with internal stakeholders across TTC divisions to ensure successful project delivery.
- Support non-fare revenue growth by identifying commercialization opportunities, recommending pricing strategies, and contributing to business case development.
- Monitor project and revenue performance, support invoicing and reconciliation activities, and ensure accurate reporting.
- Develop and continuously improve processes, tools, templates, and procedures that enhance efficiency and customer experience.
- Represent the TTC professionally while ensuring initiatives align with brand standards, operational requirements, and accessibility obligations.

What Qualifications Do You Bring?

- Post-secondary education in Event Management, Marketing, Business, Communications, Film, or a related discipline,



or an equivalent combination of education, training, and experience.
- Demonstrated experience in the film, television, photography, events, entertainment, marketing, or partnership sectors.
- Proven experience managing multiple projects simultaneously in a fast-paced environment.
- Robust contract administration, negotiation, stakeholder management, and relationship-building skills.
- Experience assessing commercial opportunities and contributing to revenue growth and business case development.
- Excellent analytical, problem-solving, communication, presentation, and interpersonal skills.
- Demonstrated ability to influence and collaborate with cross-functional teams and external partners.
- Experience developing and improving business processes and procedures.
- Advanced proficiency with Microsoft Outlook, Word, Excel, and SharePoint.
- A valid, non-probationary Ontario Class G driver's licence in good standing. A licence in good standing is defined as a driver's abstract free of convictions, demerit points, suspensions, collisions, and reportable accidents.
- Experience in film, television, or media production.
- Experience delivering brand activations, experiential marketing initiatives, or special events.
- Experience in public sector, transit, infrastructure, or regulated environments is a strong asset.

What We Offer

- Commitment to creating a diverse, equitable and inclusive culture that promotes a sense of belonging and represents and reflects the needs of the communities we serve.
- One of the great benefits of being a full-time TTC employee is becomi

📌 Senior Activation Specialist (Toronto)
🏢 Toronto Transit Commission (TTC)
📍 Toronto

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