Every day, in every country, sex traffickers find new ways to exploit people, on screens and in person. One in three victims is a child.

When sex trafficking and exploitation try to take childhood away, we rally everyone, and everything needed to protect it.

Whether it’s research, prevention, aftercare or education—around the world or around the corner—we do whatever it takes, for as long as it takes.

Because every child deserves a childhood. And every childhood deserves an ally.

Learn more: ally.org

What We Value

- Proximity: Step into hard places: understanding grows when we choose to be present.
- Resolve: Push forward with purpose: opposition is expected, but so is progress.
- Optimism: Turn hope into action: it lifts even the heaviest moments.
- Teamwork: Take responsibility, trust the team: because we make more possible together.
- Excellence: Bring your best: it’s how you show respect and care for others.
- Creativity: See possibilities where others see limits: imagination sparks change.
- Thankfulness: Lead with gratitude: it fuels generosity and thoughtful action.

Position Overview

This role is responsible for shaping and leading Ally’s marketing and communications strategy with a robust focus on fundraising impact, audience growth for prevention and advocacy, and brand-driven revenue. The Marketing & Communications Director brings a business‑minded, innovative approach to storytelling—treating campaigns as strategic growth levers rather than traditional fundraising outputs.

This leader understands how modern audiences engage, give, and advocate—and designs marketing systems that convert awareness into action. They bring strong creative judgment, trend fluency,



and strategic clarity, enabling Ally to remain culturally relevant, visually compelling, and financially sustainable.

As part of our passionate team, you will play a key role in raising awareness and inspiring action. You will oversee subcontractors and collaborate with various stakeholders to bring our shared vision to life. Together, we will design and execute impactful campaigns that engage diverse audiences, tell our story authentically, and build a global community united in the fight against sex trafficking and exploitation of children.

What You’ll Do

(This role partners closely with Development and Leadership but does not own donor operations, stewardship, or grant writing.)

- Lead the development, execution, and ongoing refinement of Ally’s marketing and communications strategy, ensuring alignment with organizational goals and values.
- Own the marketing strategy that supports fundraising growth, including donor acquisition, retention support, peer‑to‑peer campaigns, and brand‑led conversion pathways.
- Translate strategic priorities into a clear marketing roadmap with defined objectives, timelines, and measurable outcomes.
- Serve as a key thought partner to senior leadership, providing strategic insight on brand positioning, audience engagement, and growth opportunities.




- Champion innovation by exploring new platforms, tools, and approaches to expand Ally’s reach and impact globally.
- Apply a business and growth mindset to campaigns, evaluating ROI, scalability, and long‑term audience value.

Storytelling & Brand Stewardship

- Shape and safeguard Ally’s brand voice, ensuring all communications are authentic, compassionate, and grounded in dignity and care.
- Lead the creation of empathetic, compelling narratives that elevate survivor‑centered storytelling and inspire understanding, trust, and action.
- Ensure consistent, values‑driven messaging across all channels, including digital platforms, campaigns, and organizational communications.

Campaigns & Content

- Conceptualize campaigns as strategic products with clear audiences, value propositions, success metrics, and lifecycle plans.
- Design, oversee, and execute integrated marketing and awareness campaigns that mobilize supporters, donors, and partners around Ally’s mission.
- Oversee content strategy and production across digital platforms (website, social media, email, and other channels), ensuring high‑quality, impactful storytelling.
- Collaborate with internal teams and external subcontractors to bring campaigns and creative initiatives to life on time and on budget.

Creative Direction & Aesthetic Leadership

- Ensure all creative work meets a high bar for aesthetic excellence, cultural relevance, and platform‑native execution.
- Stay current on design, storytelling, and digital trends, ensuring Ally’s brand feels modern, credible, and emotionally resonant.
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📌 Marketing and Communications Director (Vancouver)
🏢 Ally Global Foundation
📍 Vancouver