Sales and Business Development Associate

Full-time Regular Cambridge, ON, CA

7 days ago Requisition ID: 1015

Salary Range: $55,000.00 To $70,000.00 Annually

Overview

The Sales and Business Development Associate supports and develops existing customer relationships while coordinating product-development activities from request through sampling, testing, approval, and follow-up. A central purpose of the role is to provide consistent day-to-day account support and gradually assume responsibilities currently managed by senior members of the sales, design, and management teams.

The employee will work closely with sales, design, management, and manufacturing to build a detailed understanding of MW Canada's manufacturing processes, existing product offering, customer history, and current development programs. As technical and commercial knowledge develops, the employee will progressively lead routine customer interactions, coordinate account activity, and ultimately assume responsibility for selected customer accounts. Current business development remains part of the role, but the initial priority is learning the business and becoming a dependable extension of the existing customer‑management team.

Main Duties and Responsibilities

Customer and Sales Support

Support existing customer relationships and increasingly become a day-to-day point of contact for selected accounts.

Coordinate sample requests, quotations, product information, testing, approvals, and customer follow-ups, ensuring open items are tracked through completion.

Prepare for and participate in customer meetings, visits and presentations, initially alongside experienced team members and with increasing independence over time.





Gradually assume responsibility for selected customer accounts as knowledge of customer history, products, manufacturing processes, and commercial requirements develops.

Business Development

Support targeted research into prospective customers, markets and applications that align with MW Canada's capabilities, after core account‑support responsibilities are established.

Identify and support selected new business opportunities, customer outreach, and follow‑up in coordination with management and the sales team.

Conduct market and competitor research where it directly supports customer development, new products, or defined growth opportunities.

Participate in trade shows, industry events, and customer meetings.

Product Development and Customer Programs

Own the coordination of assigned product‑development programs from the initial customer request through sampling, testing, revisions, approval, and commercialization.

Work closely with design, manufacturing, and quality teams to translate customer requirements into clear internal actions and keep development programs moving forward.

Maintain clear visibility on program status, testing results, customer feedback, approvals, next steps, and outstanding responsibilities.

Marketing and Presentation Support

Prepare customer‑specific product presentations,



sample materials and marketing materials that support existing account development and new product launches.

Work with the design team to integrate MW Canada's digital design and visualization tools into customer presentations, product concepts, and sales activities.

Develop awareness of colour, pattern, texture, and design trends relevant to customers and target markets.

Technical and Manufacturing Knowledge

Develop strong working knowledge of MW Canada's existing products and manufacturing processes, including yarn processing, weaving, dyeing, finishing, and related operations.

Spend structured time with manufacturing, design, quality, and experienced sales personnel to understand how products are developed, produced, evaluated, and sold.

Learn the sales history, product mix, specifications, and key contacts for assigned accounts, while developing the technical knowledge needed to evaluate customer requirements and discuss product feasibility.

Organization and Follow Through

Maintain highly organized records of customer accounts, opportunities, development programs, commitments, and outstanding actions.

Proactively monitor deadlines and follow up with customers and internal teams so commitments are completed without requiring repeated escalation from management.

Manage multiple customer programs and priorities while maintaining accuracy and attention to detail.

Health and Safety

Follow all company safety policies, procedures, and Occupational Health and Safety Act (OHSA) guidelines.

Wear required Personal Protective Equipment (PPE) when entering production areas (e.g., safety shoes, eye protection, hearing protect

📌 Sales and Business Development Associate (Cambridge)
🏢 MW Canada
📍 Cambridge