22 Oct
|
Skillhub Solutions
|
Mississauga
22 Oct
Skillhub Solutions
Mississauga
Amgen
Mississauga, ON Contract Salary not specified
Contract
Role overview
Lead the development and execution of customer-centric brand strategies across Amgen Canada’s Inflammation portfolio. Translate market, customer, patient, competitive, scientific, access, and business insights into actionable strategies and execution to drive commercial performance throughout assigned brands’ lifecycles.
Key responsibilities
- Develop and execute integrated brand strategies, annual plans, tactical initiatives, lifecycle management, and launch readiness activities.
- Lead cross-functional brand teams and coordinate with Sales, Medical Affairs, Market Access, Patient Services, Regulatory, Finance, Supply, and other partners.
- Translate marketplace and stakeholder insights into strategic priorities and business decisions.
- Partner with field teams on customer engagement, resources, training, and sales initiatives.
- Develop customer-centric promotional, congress, digital, and omnichannel marketing initiatives and compliant commercial communications.
- Incorporate reimbursement, payer considerations, patient access barriers,
and the patient journey into brand strategy.
- Lead forecasting, financial and business planning, budget management, scenario planning, and performance analysis.
- Track KPIs, identify opportunities and risks, and recommend actions to optimize brand performance.
- Engage with stakeholders, KOLs, agencies, vendors, and global and regional teams.
- Ensure activities comply with company policies and applicable regulatory, legal, and industry requirements.
Qualifications
- Bachelor’s degree in Life Sciences, Business, Marketing, Pharmacy, or a related discipline.
- At least 3 years of relevant pharmaceutical commercial experience; marketing experience preferred.
- Experience leading cross-functional initiatives and influencing stakeholders.
- Solid strategic, analytical, project management, financial, and communication skills.
- Experience in Inflammation, Immunology, Gastroenterology, Rheumatology, or Dermatology, or biosimilar experience, is an asset.
📌 Product Marketing Manager (Mississauga)
🏢 Skillhub Solutions
📍 Mississauga