We are looking for a highly resourceful marketing generalist who can produce the work, coordinate contributors, and carry projects through to completion.

You are an experienced marketer who writes compelling content, creates marketing assets, and launches campaigns that contribute to business growth. You move quickly, stay organized, and know when to deliver the work yourself and when to bring in the right expertise. You give contributors clear direction, follow through on details, and take responsibility for the finished result.

Company: ElektraFi Innovations Inc.

Work arrangement: Onsite during the probationary period; a hybrid schedule may be discussed following successful completion of probation

Compensation: $80,000–$110,000 CAD annually, based on relevant experience and demonstrated results, plus eligibility for a performance bonus of up to 10%

We are looking for a highly resourceful marketing generalist who can produce the work, coordinate contributors, and carry projects through to completion.

You are an experienced marketer who writes compelling content, creates marketing assets, and launches campaigns that contribute to business growth. You move quickly, stay organized, and know when to deliver the work yourself and when to bring in the right expertise. You give contributors clear direction, follow through on details, and take responsibility for the finished result.

Company: ElektraFi Innovations Inc.

Location: Vancouver, British Columbia

Work arrangement: Onsite during the probationary period; a hybrid schedule may be discussed following successful completion of probation

Compensation: $80,000–$110,000 CAD annually, based on relevant experience and demonstrated results,



plus eligibility for a performance bonus of up to 10%

About ElektraFi

Money touches nearly every part of life, yet most people are expected to make important financial decisions without the information, tools, or support they need. ElektraFi is changing that.

ElektraFi is a Canadian financial well‑being technology company that helps employees understand the full value of their compensation, benefits, savings, and financial future. Through technology, practical education, personalized guidance, and access to financial professionals, we help turn financial complexity into clarity and confident action.

We work with employers, HR leaders, and benefits partners across Canada to make financial well‑being a meaningful part of the employee experience.

Our mission: To inform, inspire, and equip people so they can realize their full potential.

The opportunity

Working directly with the Founder and CEO and members of the leadership team, you will own marketing execution across growth campaigns, content, community, and events. You will turn ideas into explicit plans and deliver the work from initial brief through launch, follow‑up, and reporting.

You will agree on priorities, budgets, and measures of success with leadership, then produce the work and coordinate internal contributors and external specialists to deliver it.





This is a hands‑on senior role. You should be comfortable moving between writing campaign copy, creating a marketing asset, engaging with our online community, planning an event, and coordinating contributors. Your strengths are creativity, communication, relationship‑building, and getting work completed.

The role requires creativity, sound judgment, strong follow‑through, and the ability to manage several initiatives with competing deadlines.

What you will do

Growth marketing and demand generation

- Develop and execute campaigns across LinkedIn, email, webinars, partnerships, events, and other relevant channels to reach employers, HR decision‑makers, and benefits advisors.
- Build and improve landing pages, marketing funnels, and lead nurturing campaigns.
- Coordinate follow‑up with sales and partnership colleagues to turn interest into qualified conversations.
- Research target markets and test messaging, channels, and offers. Use campaign results to improve conversion and identify opportunities for growth.

Content, brand, and storytelling

- Personally write and produce content for LinkedIn, newsletters, email campaigns, landing pages, presentations, and event promotions.
- Translate financial well‑being concepts into clear, practical stories that resonate with employers and the people they support.
- Create and update sales materials, presentations, and case studies.
- Produce polished visual assets and straightforward video content, coordinating specialist design or video support when needed.
- Maintain consistency in brand voice and visual identity.

Project coordination and delivery

📌 Senior Marketing (Vancouver)
🏢 ElektraFi
📍 Vancouver