Lead the sales and financial teams at Bruce Hyundai in New Minas, Nova Scotia as a General Sales Manager. Drive operational efficiency and ensure exceptional experiences for customers in this full time, on-site role.
In this pivotal role, you will oversee a team of 12 professionals, including sales consultants and financial managers. Your priority will be optimizing sales performance, managing showroom operations, and enhancing inventory turnover. With a foundation built on teamwork and transparency, you’ll continue to maintain our award-winning culture while achieving impressive customer satisfaction.
Key Responsibilities:
• Lead, coach, and motivate sales and finance teams
• Manage sales floor traffic and desk deals daily




• Maximize financial product penetration and lender relations
• Collaborate on inventory management and pricing strategies
• Set sales targets and conduct performance reviews
Requirements:
• Minimum 3 years of experience in automotive leadership
• Solid understanding of financial products and deal structuring
• High energy and presence on the showroom floor
• Passion for coaching and team development
• Proficient with automotive CRM and digital tools
Leverage your leadership skills to elevate Bruce Hyundai’s sales and customer service excellence.

📌 Dynamic General Sales Manager at Bruce Hyundai (New Minas)
🏢 Bruce Automotive Group
📍 New Minas