Account Coordinator, Influencer Marketing

The Influence Agency is a growing marketing agency that specializes in Influencer Marketing, Social Media Management, Content Strategy & Development, SEO, Paid Media, Web Design & Development, and much more

We’re looking for a proactive, eager and client-focused Account Coordinator to join our team At TIA this is a junior member of our Client Success team who is responsible for account support, program execution, optimization and reporting on campaign success. This person will have a primary focus on influencer marketing accounts, with the opportunity to contribute to other campaigns that involve various digital marketing channels and services.

This is an exciting position at a fast-moving agency that is focused on challenging industry norms and developing programs that are best in class.

We’re working in a hybrid model We’re looking for someone who is located in or around the GTA with the ability to travel to our West End location three days per week.

Team Member Traits

Personal Characteristics

- Cares greatly about their clients, coworkers, and self
- Highly empathetic, positive, respectful and competitive
- Open-minded, curious, inclusive and trustworthy
- Hard-working, prompt, organized, effective, detailed, and has meticulous follow-up
- A passion for learning and improving
- A natural problem solver that identifies solutions
- Sense of humour
- Ability to think quickly and learn fast
- Is a team player but also knows how to work independently

Abilities & Skills

- Able to work closely across departments to execute programs with 1-3 services while maintaining high performance




- Has a foundational understanding Influencer Marketing and Social Media Marketing services and best practices with an ability to effectively knowledge share with clients
- Excellent analytical skills and leverage data, metrics, analytics and consumer behaviour trends to drive actionable insights and recommendations
- Can manage budgets and campaigns across digital channels to drive solid return on investment and efficient customer acquisition cost
- Can summarize data and recommendations into a digestible and visually appealing format for clients to understand our work’s impact
- Excellent communication skills to be the glue between clients and our internal team. Strives to do good for their clients and provide them a stellar customer experience.
- Experience in developing and managing influencer campaigns and coordinating influencer contracts is a strong asset

Experience

- 1+ years of account/client management experience in marketing or PR
- At least 1 year of sales or customer service experience in some capacity
- Experience coordinating and executing influencer marketing campaigns is a plus
- Experience in a marketing agency is strongly preferred

Key Responsibilities

The ebbs and flows of work at an agency may require you to pitch in on a variety of projects in different ways.



The right candidate will embrace the diversity of this environment, and view it as an opportunity to learn and try new things.

Influencer Marketing

- Source appropriate influencers for a wide variety of campaigns, ensuring all boxes are checked to make them a relevant fit
- Create and coordinate accurate and well formatted contracts for influencers and their agents with concise briefing
- Execute the communication required between influencer and client to see the campaign to the finish line

Internal Program Management

- Assist various team members and departments to ensure all aspects of a client’s campaign are running smoothly and dynamically, adjusting when necessary
- Maintain regular contact with supporting departments and senior Client Success team members to ensure tasks are being completed in a timely manner
- Contribute regularly to meetings, discussions, and brainstorms with different teams to optimize campaigns and hit KPIs

Reporting & Client Management

- Support team members in the creation of standard monthly marketing reports, reporting on all areas of performance, communicating good news stories and how campaigns will be optimized as they continue to grow
- Demonstrate a thorough understanding of metrics and what each metric’s benchmark should be
- Contribute to the creation of presentation decks with a logical flow, speaking to multiple sections during presentations
- Create and highlight strategic recommendations through storytelling and harnessing strong service knowledge
- Upsell services (where beneficial to the client)
- When required, crafts concise ema

📌 Account Coordinator, Influencer Marketing (Toronto)
🏢 The Influence Agency
📍 Toronto