Senior Manager, Integrated Marketing (Masterbrand) (Toronto)

Senior Manager, Integrated Marketing (Masterbrand) (Toronto)

21 Oct
|
Sephora
|
Toronto

21 Oct

Sephora

Toronto

Date: Oct 20, 2026 Location: Toronto, ON, CA, M4W 0A2 Function: Marketing Address: 160 Bloor Street East, 11th Floor, Toronto, ON Working Model: Hybrid Vacancy Status: This position is for an existing, open vacancy Belong to Something Beautiful At Sephora Canada, beauty is about feeling seen, valued, and empowered, individually and collectively.

It is connecting deeply with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day.

Together, we belong to something beautiful.

Ready for a career glow - up? As Senior Manager, Integrated Marketing, youll be driving brand preference, excitement, and client engagement through insight - driven strategies and campaigns.

The work you do will impact beauty, as you lead category, gifting, and promotional campaigns that bring Sephoras differentiators to life.

Youll manage a team of high- performing marketers thats united in beauty, supported by those who are equally passionate about creating integrated programs that meet Sephora Canadas key priorities.

As the Senior Manager, Integrated Marketing, you will play a key role on the SEPHORA Canada Marketing team as we fuel our purpose of expanding the way the world sees beauty.

Driving brand equity & preference, deepening client engagement, and exploiting competitive advantage through the development of insight driven coordinated campaigns to propel SEPHORA Canadas strategies and growth initiatives is your mandate.

Directly reporting to Director, Integrated Marketing,



you are responsible for the delivery of critical masterbrand campaigns that support category and brand differentiators and key commercial retail moments.

You will bring these to life through integrated strategies and channels to deliver on SEPHORA Canadas key priorities. WHAT YOU'LL DO Champion the SEPHORA Brand in Canada Champion the SEPHORA brand as the destination for beauty in Canada, leading Masterbrand strategy and campaign development that builds awareness, strengthens brand love, and reinforces Sephora's brand purpose.

Develop breakthrough leveraged and local Masterbrand campaigns from inception through to execution and hindsighting, grounded in consumer insights, cultural relevance, and long-term brand strategies.

Lead top-of-funnel marketing strategy for key brand moments, ensuring Sephora shows up in ways that are distinctive, compelling, and aligned to our brand purpose.

Drive the development of brand platforms, narratives, and integrated campaign approaches that deepen Sephora's emotional connection with Canadian consumers.

Identify opportunities to evolve how Sephora communicates its purpose, values, and differentiation in market to strengthen brand preference and competitive advantage.

Drive Results Lead the planning and execution of integrated Masterbrand campaigns across channels, ensuring work is delivered on strategy, on brand, on time, and on budget.

Translate brand strategy into transparent marketing plans and actionable briefs that drive awareness, consideration, and long-term brand equity.

Partner with North America teams and external agency partners to deliver local hindsighting on leveraged and local initiatives,

📌 Senior Manager, Integrated Marketing (Masterbrand) (Toronto)
🏢 Sephora
📍 Toronto

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