21 Oct
|
Analytics & Beyond Marketing
|
Ontario
21 Oct
Analytics & Beyond Marketing
Ontario
About Analytics & Beyond Marketing
Analytics & Beyond Marketing Inc. is a growing digital marketing agency working with businesses across Canada and the United States.
We specialize in Google Ads, Meta Ads, SEO, website development, CRM systems, and marketing automation.
We're looking for a motivated and detail-oriented Part-Time Ads Performance Specialist to help monitor, manage, and improve advertising campaigns across multiple client accounts.
The position will primarily focus on Meta (Facebook and Instagram) advertising, with opportunities to assist with Google Ads campaign monitoring and optimization.
We're looking for someone who understands paid advertising, enjoys analyzing campaign performance, and can proactively identify when accounts need attention.
Key Responsibilities
Advertising Performance & Monitoring
- Regularly monitor assigned Meta and Google Ads accounts.
- Review advertising performance, including leads, cost per lead, CTR, CPC, conversions, and advertising spend.
- Identify campaigns experiencing declining performance or delivery issues.
- Monitor budgets and flag unusual spending patterns.
- Identify when advertising creatives, copy, or campaign adjustments may be needed.
- Review performance trends and recommend improvements.
Campaign Optimization
- Perform routine Meta Ads optimizations within established guidelines.
- Assist with Google Ads performance reviews and basic optimizations.
- Identify opportunities for recent creative testing, targeting adjustments, and campaign improvements.
- Monitor results following campaign changes.
- Help ensure advertising accounts receive consistent attention.
Account Coordination & Reporting
- Maintain organized notes on account performance and recommended actions.
- Update internal account tracking systems.
- Communicate concerns and opportunities to our existing Ads Manager.
- Coordinate with our client success team when new creative assets or client feedback are required.
- Proactively flag performance concerns rather than waiting for instructions.
Qualifications
Required:
- Hands-on experience using Meta Ads Manager.
- Understanding of paid advertising and lead generation campaigns.
- Ability to interpret advertising performance metrics.
- Strong attention to detail and analytical skills.
- Good written communication.
- Ability to work independently and manage multiple accounts.
- Comfortable following established processes and optimization guidelines.
Preferred:
- Experience with Google Ads.
- Previous digital marketing agency experience.
- Experience managing advertising for service-based businesses.
- Familiarity with Meta Instant Forms and website conversion campaigns.
- Understanding of Google Ads search campaigns, keywords, and negative keywords.
- Familiarity with AgencyAnalytics or similar reporting platforms.
- Experience with GoHighLevel or other CRM platforms.
What We Offer
- Fully remote, part-time opportunity.
- Consistent weekly schedule.
- Opportunity to work across multiple industries and advertising platforms.
- Work alongside an established advertising team.
- Potential for additional hours and responsibilities as the agency grows.
Pay: $17.60-$20.00 per hour
Application question(s):
- How many years of hands-on experience do you have managing paid advertising campaigns?
- Have you personally managed Meta Ads campaigns focused on generating leads?
- Do you have experience working with Google Ads campaigns?
- Are you available approximately 8 hours weekly, primarily Monday, Wednesday, and Thursday during Eastern Time business hours?
- If a client's advertising cost per lead increases significantly over two weeks, what would you investigate before recommending changes?
Language:
- English (required)
Location:
- Ontario (required)
Work Location: Remote
📌 Ads Performance Specialist (Ontario)
🏢 Analytics & Beyond Marketing
📍 Ontario