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Mortgage Marketing Manager Posted on October 15, 2026

Locations Showing 1 location

Marketing/Special Events

Full time

Requisition #: MORTG004870

Description “Republic Bank believes in the development and advancement of our associates. We offer the opportunity to learn all aspects of the company to prepare for future advancement. Come join our team for a career, not just a job“

Grade 11

About Republic Bank

Republic Bank’s values are built upon making an IMPACT for our clients, our associates and the communities we serve. (IMPACT stands for Innovate for the Future, Make it Easy, Provide Exceptional Service, Acknowledge & Celebrate Success, Commit to Caring and Thrive Together) The associates of Republic Bank are the key to our success as an organization and we value our associates. It’s one of the reasons we’ve been named as one of the Best Places to Work in Kentucky for ten years For more information about the company, please visit www.republicbank.com .

POSITION PURPOSE AND OBJECTIVES The Mortgage Marketing Manager is responsible for overseeing all marketing for Republic Bank Mortgage products and services. In addition to managing marketing for the department overall, this role also partners closely with Mortgage Loan Officers (MLOs) to guide and support their individual marketing needs, including creating and managing various marketing materials, helping with events, and training department associates on relevant products,



marketing tools and procedures. This role will sit on the Republic Bank Marketing team, though will be dedicated to the Mortgage business unit.

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

MINIMUM QUALIFICATIONS

Minimum of 5 years marketing experience with emphasis on social media and digital marketing required.

Minimum of 2 years mortgage, real estate or mortgage-adjacent industry experience preferred.

Hands‑on experience creating content briefs and content for social channels required (Facebook, Instagram, LinkedIn, YouTube etc).

Demonstrable skills in digital storytelling for brands and organizations appropriately for each social media platform’s community required.

Excellent project management skills, including managing and maintaining content calendars, scheduling social media activity, and coordinating content creation required.

Strong working knowledge of email marketing preferred.

High level working knowledge of residential conventional/government mortgage processing, underwriting, and closing guidelines preferred.

Excellent coaching and training skills required.

Proficiency in Microsoft Office programs including Word, Excel, PowerPoint, Outlook and Copilot required.





Experience using social media management and monitoring software (e.g., Sprout Social, HubSpot, Social Coach etc.) required.

Experience in graphic design and using graphic design software (ie Canva) required.

Experience using CRM software (ie Salesforce Marketing Cloud) preferred.

ESSENTIAL JOB FUNCTIONS AND RESPONSIBILITIES Marketing Strategy, Content and Campaign Management (35%)

Own ideation, calendarization and content creation for Mortgage social channels and SocialCoach, including but not limited to daily posts and monthly service anniversary and top producer posts.

Manage Mortgage email strategy and drive the process, including submitting emails via internal Marketing/Compliance project management tool and scheduling emails to various audiences through Republic Bank’s CRM.

Maintain PowerPoint and presentation templates for various Mortgage initiatives.

Manage and create flyers as needed.

Sales Enablement, Events and Associate Support (20%)

Partner with MLOs on events, including creating flyers, supporting cost analysis and routing materials through the project management tool.

Manage promotional items for Mortgage, including ideating, managing pricing to budget, ordering and distributing promotional items as needed.

Ensure efficient distribution of all marketing materials to loan officers, existing clients and prospects, as relevant.

Ensure mortgage associates are properly trained in the use of social media to generate business leads.

Support newly hired loan officers through proper social media onboarding and training.

Compliance, Governance and Regulatory Partnership (10%)

Work with Mortgage Compliance to expan

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