BrandActive specializes in the financial analysis, strategy, and logistics of rebrand implementation. Since 1998, we’ve helped many of the world’s most valuable brands plan, budget, and implement brand change—optimizing spend, improving efficiency, and reducing complexity along the way.

Our work combines industry-leading analytics with a proven methodology to help clients make smarter decisions, save time and money, and get more value from their brand investments—whether they’re navigating a major rebrand or managing their brand day to day. You can explore examples of our work in our case studies.

At BrandActive, we’re committed to building an inclusive, supportive workplace where people can do their best work and grow together. We strive to set the global standard for excellence in our industry while fostering a culture rooted in trust, agility, and growth —guided by our North Star: great people, doing great work, and having a great time doing it.

The Opportunity

We’re looking for a highly organized, process-minded Growth Operations leader who can turn strategic priorities into coordinated action across an integrated sales and marketing team. You’ll bring structure, visibility, and follow-through to how the team operates, leading cross-functional initiatives, creating and strengthening processes and systems, and ensuring teams have the clarity, information, and tools they need to execute effectively.

Responsibilities

Growth operational planning and performance

- Acts as the operational driver behind strategic goals set by SVP, Growth, translating priorities into coordinated actions across campaigns, partnerships, sales initiatives, and internal workflows to ensure consistent execution and follow-through.




- Translates growth strategy into clear, actionable plans—breaking down priorities into trackable steps, aligning stakeholders, documenting processes, and ensuring visibility into progress and next actions across teams.
- Owns preparation and ongoing improvement of the integrated GTM dashboard, increasing visibility into activities, improving usability, and identifying opportunities to enhance it with AI and automation.
- Owns development of recurring metrics and reporting, with support from the Growth Coordinator, ensuring data is consolidated, accurate, and aligned with growth priorities.
- Evaluates new tools and, if adopted, manages implementation and ensures teams use systems effectively.

Sales and partnership enablement

- Oversees pipeline hygiene and visibility, ensuring next steps are consistently updated, supporting weekly pipeline reviews, and contributing to pipeline restructuring and qualification efforts.
- Supports sales process execution by ensuring the sales team has clear priorities, building and maintaining account planning templates and proposal submission checklists, and ensuring sales activities such as prep calls, debriefs, and follow-ups are completed with explicit ownership and within defined timelines.
- Supports new offering readiness by working with leadership to translate go-to-market plans into actionable components, including sales processes, materials,



and workflows, with a focus on making them repeatable and easy for teams to execute.
- Owns day-to-day coordination of partnership activities, including tracking next steps, maintaining partner documentation and mapping, supporting partner meetings and follow-ups, and helping identify opportunities to deepen strategic partner engagement.

Strategic initiatives and cross-functional enablement

- Leads and project manages strategic Growth Operations initiatives, including HubSpot improvements and transformation, operationalization of the community advocacy program, and industry research and advancement initiatives, coordinating stakeholders and maintaining visibility from planning through delivery.
- Strengthens cross-functional coordination by improving communication flows, ensuring stakeholders are informed and aligned, and helping centralize information across tools such as pipeline, partner data, and project tracking.
- Identifies bottlenecks and creates systems to eliminate them, building repeatable processes that reduce manual effort and solve cross-functional friction.
- Supports role clarity and capability-building across growth roles, creating playbooks, SOPs, and templates to harmonize workflows so teams can collaborate more effectively.
- Facilitates growth team huddles, cross-team forums, and retrospectives.
- Manages vendor relationships where applicable.

Professional Development

- Own your growth by setting and updating development goals, actively seeking feedback, and aligning your aspirations with business goals.
- Contribute to internal initiatives that impact the client and/or team member experience such as our Equity,

📌 Manager, Growth Operations (Toronto)
🏢 BrandActive
📍 Toronto