About Liftoff

Our Mission: Making the world a better, healthier place by gamifying fitness

Liftoff is the Duolingo of fitness, empowering anyone to start and stay at the gym so they develop healthier, more powerful habits.

We’re a mission-driven team that moves fast, owns the details, and does the work. We’re fully bootstrapped, profitable, and built from zero to $8M+ ARR in under two years.

About the Team

You’ll join the Product team, working alongside our UI/UX Designer, Product Managers, Engineering, and Marketing.

Motion is what makes our product feel like a game instead of a spreadsheet. Levels, streaks, unlocks, and our mascot Jymbo all live or die on how they move.

About the Role

We’re hiring a Motion & Graphics Designer to own everything that moves at Liftoff, in the app and in our marketing.

This is a motion-first role with real graphic design range. You’ll animate characters, build in-app motion, cut marketing assets, and design the static graphics that sit around them.

Your core focus areas:

- Character animation for Jymbo and the wider cast

- In-app motion design: transitions, celebrations, unlocks, state changes

- Animated graphics for features, shop items, and collectibles

- Marketing assets: social, ads, App Store, launch content

- Animatics and storyboards that let the team see a feature before it's built

- Graphic design to support all of the above

What Success Looks Like

- Motion that ships in the product. Files hand off cleanly and perform on devices.

- Jymbo feels alive. A character with a consistent personality across dozens of animations.

- Marketing assets that travel. Content built to be shared, not just posted.

- A documented motion language: timing, easing, and reusable patterns the whole team can pull from.

What You’ll Do

- Animate characters

- Bring Jymbo to life with new rigs, poses, expressions, and reaction animations

- Build a consistent character personality across quests,



streaks, wins, and losses

- Produce 2D vector animation built for reuse, not one-offs

- Design in-app motion

- Animate transitions, celebrations, unlocks, progress states, and micro-interactions

- Ship Lottie and Rive files engineers can drop straight into React Native

- Work inside performance budgets: file size, frame rate, battery, low-end devices

- Build marketing and social assets

- Cut motion content for social, ads, App Store, and launches

- Design for shareability, including formats built to get reposted

- Turn product features into short, legible visual stories

- Storyboard and pitch with animatics

- Take a feature brief and produce an animatic the team can react to

- Use motion to pressure-test an idea before it becomes engineering work

- Handle supporting graphic design

- In-app graphics: splash screens, status cards, game‑like items, collectibles

- Illustration and vector artwork for features and campaigns

- Keep your work consistent with the design system our UI/UX Designer maintains

You’ll Likely Succeed If You Have

We don't expect you to check every box. We care most about ownership, judgment, and shipping.

- A strong animation reel with character work in it, not only kinetic type and logo stings

- Adobe After Effects fluency, including export to Lottie

- Rive experience for character and interactive UI motion

- Figma fluency, enough to work inside an existing design system and hand off cleanly

- Real graphic design ability. You can design the static asset, not just animate someone else's.

- Shipped animation in a live product or campaign, with users who actually saw it

- Clear written communication. You can spec motion, document timing, and explain your choices.

- Comfort in a startup workplace: short feedback loops, big ownership, no red tape

Bonus Attributes

- Marketing and social assets you've shipped before, ideally with performance you can point to

- Gaming animation experience (UI,

📌 Motion Designer (Montreal)
🏢 Liftoff
📍 Montreal