Lead innovation at CIBC as the Director of Media Analytics. Drive strategic growth through data-driven media investments while mentoring a team of analysts in a hybrid work setting.
Join the Marketing and Client Solutions Decision Sciences team at CIBC, actively shaping media strategies and optimizing client outreach. You will oversee analytics frameworks, implement AI-driven insights, and foster a high-performing analytics function, ensuring alignment with business objectives. This role requires a hands-on leader ready to transform complex data into actionable strategies for client engagement and media effectiveness.
Key Responsibilities:
• Champion media analytics and strategic growth initiatives • Design and evaluate analytics frameworks for media effectiveness • Lead execution and refinement of analytical solutions • Build and mentor a high-performing analytics team • Embed responsible analytics practices and governance
Requirements: • Proven leadership in media analytics and strategic thinking • Advanced analytical skills in AI/ML applications • Strong understanding of media landscape and optimization techniques • Ability to influence decisions through clear communication • Relevant experience in marketing or media analytics
Make an impact with your media analytics expertise at CIBC in a role that prioritizes strategic innovation and team development.
📌 Director of Media Analytics at CIBC (Winnipeg)
🏢 CIBC
📍 Winnipeg
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