Help shape the future of travel with Goway Travel as Vice President of Digital Experience & Growth in Toronto. Lead groundbreaking digital strategies and optimize online experiences to drive revenue.
As the inaugural Vice President of Digital Experience & Growth, report directly to the CEO at Goway Travel. Your role merges strategy with hands-on execution, focusing on digital growth initiatives including website optimization, performance marketing, and lifecycle management. You'll collaborate with various teams to ensure our digital efforts align with business outcomes and customer satisfaction.
Key Responsibilities:
• Own vision and governance of Goway’s digital properties • Shape strategy for paid and organic search initiatives • Build comprehensive lifecycle strategies for travelers and partners • Develop reporting linking marketing activity to business results • Collaborate with Technology on audience and data strategies
Requirements: • 15+ years in digital marketing and leadership roles • Proven success in driving digital transformation • Expertise in website optimization and analytics • Solid understanding of CRM and martech landscape • Ability to lead cross-functional teams effectively
Elevate the digital presence of Goway Travel by leveraging your expertise to impact customer journeys and revenue directly.
📌 Digital Experience VP at Goway Travel (Winnipeg)
🏢 Goway Travel
📍 Winnipeg
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