Elevate your marketing career with Ancestry as a Senior Integrated Marketing Manager on a fixed 12-month contract. This role focuses on leading integrated campaigns across Canada for a unique brand.
You will oversee brand and performance marketing activities, ensuring a seamless customer journey from awareness to conversion. With over 8 years in marketing, particularly in integrated marketing and media strategy, you'll challenge existing norms and utilize data for impactful results. A deep understanding of campaign execution is vital to drive growth and foster collaboration with various stakeholders.
Key Responsibilities:
• Lead integrated marketing campaigns throughout Canada • Manage external media and creative agencies • Monitor KPIs and optimize campaign performance • Control marketing budgets to meet objectives • Collaborate with global teams across Canada, UK, and US
Requirements: • 8+ years in integrated marketing and campaign management • Proven experience with media agencies and stakeholders • Robust data evaluation skills using marketing KPIs • Excellent project management and communication abilities • Bachelor's degree required
Ensure the success of Ancestry's marketing endeavors while enhancing your leadership and strategic skills.