21 Oct
|
Origence
|
Winnipeg
Origence is always looking for diverse, talented people to join our exceptional team. Current job opportunities are posted here as they become available.
PR & Content Manager (B2B - Credit Unions/Banking/Lending) With 30 years of fintech leadership, Origence empowers credit unions with innovative SaaS lending solutions that make lending more accessible, efficient, and competitive. We invest in our people and foster a culture of innovation, ownership, and continuous improvement. As we help shape the future of lending, we're leveraging AI to enhance the way we work and create value for our clients, and we're seeking individuals who are excited by emerging technologies and eager to use them responsibly to solve problems and drive impact.
PR & Content Manager
is responsible for the strategic planning and management of public relations and content marketing activities for Origence and its brands. This individual ensures that all PR and communication activities support. corporate and thought leader initiatives and are in alignment with the annual marketing plan.
Please note, this position will follow a Hybrid schedule with a minimum of 3 days in the office/week
Origence Mindset
At Origence, we are self-aware, adaptable, and relentlessly focused on creating meaningful impact. We think like owners, embrace complexity and ambiguity, challenge conventional thinking, and continuously pursue smarter, more effective ways to solve problems and advance the business. If this mindset reflects who you are, you may be exactly who we're looking for.
How You'll Contribute:
Public Relations/Media Management
Develop a media relations strategy, seeking high-level placements in print, broadcast, and online media
Plan and execute public relations initiatives that builds and nurtures a favorable public image for Origence within multiple vertical markets
Build, manage, and maintain media relationships to represent Origence and gain positive media exposure
Create press releases and other media-related correspondence
Maintain PR/News pages on corporate and brand websites
Identify and train appropriate staff for media interviews
Monitor and report performance data for all PR activities
Manage annual public relations budget in alignment with marketing budget
Provide regularly scheduled reporting and monthly presentations to management
Content Creation Management
Work closely with marketing team to develop a content strategy that aligns with marketing goals and drives high engagement.
Plan and execute content initiatives including blog articles, case studies, white papers, editorials, and other forms of owned media that positions Origence as a thought-leader in multiple vertical markets.
Develop and manage a content calendar to ensure regular content throughout the year.
Keep up to date with industry best practice and monitor content activities of competitor websites.
Track web analytics to ascertain engagement levels and evaluate the impact of content to continuously improve engagement strategy.
Manage and nurture outsource content writers to create impactful and accurate content across multiple channels
Work with digital marketing writer to monitor social media and online conversations, and respond with appropriate messaging.
Repurpose content for social media and blog.
Work closely with marketing team to develop blog strategy that aligns with digital marketing goals (SEO, SEM)
What Makes You a Great Fit:
Education
B.A degree in Journalism, Marketing, Public Relations, Digital Media, or Communications
Experience
Five + years public relations experience
Three to four years’ experience writing digital content for a large agency or
Your Strengths & Expertise
In-depth knowledge of public relations and corporate communications
Excellent written and verbal communication skills
Ability to lead creation of regular publications
Ability to develop strong relationships with media and gain media attention through those relationships
Self-motivated, detail oriented, and meet deadlines with solid project management skills
Ability to develop written content across multiple mediums
Successful media-pitching skills
Excellent copyediting, proofreading, and grammar skills
Adept at keyword placement and SEO best practices
A familiarity with HubSpot, WordPress, Google Analytics, and Hootsuite digital platforms
Strong team player with ability to manage resources without direct reporting relationship
Bring your ideas, your curiosity, and your unique perspective. We'll provide the opportunities, tools, and support to help you succeed.
How We Inv
📌 PR & Content ManagerB - Credit Unions/Banking/Lending) (Winnipeg)
🏢 Origence
📍 Winnipeg