21 Oct
|
Placements24
|
Winnipeg
21 Oct
Placements24
Winnipeg
About the Role
Our client, a leader in the online retail space, is seeking a highly analytical and results-driven
Remote
E-commerce Conversion Rate Optimizer (CRO). This role is crucial for maximizing the effectiveness of our client's e-commerce website by improving user experience and increasing conversion rates across all traffic sources. You will be responsible for designing, implementing, and analyzing A/B tests and other experiments to optimize website performance, from landing pages to checkout flows. This is a fully
remote
position, offering the ultimate flexibility to work from any location while contributing to a high-impact team. We are looking for a data-obsessed individual with a deep understanding of user behavior, web analytics, and CRO methodologies. This role, while conceptually associated with
Kimberley, Northern Cape , is open to talented professionals globally, demanding strong communication and self-management skills for effective remote collaboration. Key Responsibilities
Develop and execute a comprehensive CRO strategy for the e-commerce website. Design, implement, and manage A/B tests and multivariate tests to optimize website elements for conversion. Analyze user behavior data, website analytics, and customer feedback to identify areas for improvement. Collaborate with UX/UI designers and developers to implement recommended changes and improvements. Deeply understand the customer journey and identify friction points that hinder conversion. Utilize web analytics tools (e.g., Google Analytics, Adobe Analytics) to track performance and derive insights. Stay current with the latest CRO trends, best practices, and technologies.
Generate regular reports on testing results, insights, and recommendations for further optimization. Work closely with marketing and product teams to align CRO efforts with business objectives. Conduct user testing and gather qualitative data to supplement quantitative analysis. Requirements
Bachelor's degree in Marketing, Statistics, Economics, Computer Science, or a related field. Minimum of 5 years of experience in CRO, digital analytics, or UX optimization, with a strong focus on e-commerce. Proven experience designing and running successful A/B tests that have significantly increased conversion rates. Expertise in web analytics tools (e.g., Google Analytics, Adobe Analytics) and CRO platforms (e.g., Optimizely, VWO). Strong understanding of UX/UI principles and user psychology in online environments. Excellent analytical and problem-solving skills, with the ability to interpret complex data. Proficiency in statistical analysis and experimentation methodologies. Exceptional communication skills for conveying technical insights to non-technical stakeholders in a
remote
setting. Self-motivated, organized, and able to manage projects independently. Experience with A/B testing front-end development is a plus. Perks
This role offers a competitive salary, the complete flexibility of a fully
remote
work arrangement, significant opportunities for professional growth and development in a specialized and in-demand field, and the chance to make a direct and measurable impact on the client's bottom line. While the company has a presence near
Kimberley, Northern Cape , this position allows you to work from anywhere in the world, providing an exceptional work-life balance.
📌 Remote E-commerce Conversion Rate Optimizer (Winnipeg)
🏢 Placements24
📍 Winnipeg