This is a hybrid role open to candidates based in the Greater Vancouver area.

We’re looking for a Product Manager to help shape the next stage of our growth. In this role, your top priority is getting close to our customers - and to the market around them - to understand what they need, decide where the highest value lies, and validate those bets with partners and in-house teams so they ladder up to a clear product strategy.

You’ll own the discovery work that sets direction: talking to customers, running market research, gathering and making sense of customer data, and turning what you learn into product requirements. From there, you’ll lead design, engineering, quality assurance, and other teams through feature development and release - and stay involved through go-to-market, so the products we build actually land with the people they’re for.

We build software that feels as intuitive as the consumer apps people use every day, so we care a lot about craft, usability, and the experience of the end user. We also expect our product team to work fast and smart with modern AI tools - using them to prototype, design, research, and ship better and faster.

Who we are

At Traction Rec, community is at the heart of everything we do. We empower nonprofit organizations like YMCAs, Jewish Community Centers (JCCs), Boys & Girls Clubs of America (BGCA), and Salvation Army Kroc Centers to strengthen their communities through great technology built on the Salesforce platform. By enabling these organizations to deliver their services more efficiently, we help them focus on creating meaningful connections and driving positive change where it matters most.

We believe that business is a powerful force for good.



As part of this belief, we’ve committed to the Pledge 1% for the Planet , dedicating 1% of our time, product, profit, or equity to supporting environmental and community causes. This commitment reflects our dedication to creating a positive impact that extends beyond technology.

Our passion for community and innovation has earned us recognition, including:

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- Salesforce Nonprofit Sales Partner of the Year and ISV Partner of the Year

- Globe & Mail's Top Growing Companies of 2024 and 2025

- Deloitte's Technology Fast 50 winner 2024

- Deloitte's Technology Quick 500 winner 2024 and 2025

At Traction Rec, we live our values: Community, Authenticity, Impact, Fun, and Growth . As a Living Wage Certified employer in British Columbia, we are dedicated to supporting not just the communities we serve but also the people who make it all happen —our team.

If you’re passionate about making a difference and want to join a company that puts community first, we’d love to have you on this journey with us. Together, let’s create stronger, healthier, and more connected communities.

Skills

Traction Rec’rs come from a variety of backgrounds, and we are eager to find people that are from diverse traditional backgrounds. For this role, you might have:

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- 3+ years of product management experience,



with a proven track record of guiding products from concept to launch.

- Experience building consumer-facing or consumer-grade applications. Products where a polished, intuitive user experience and high usability were essential to success. You obsess over how the end user actually experiences the product.

- Hands-on experience using AI tools in the product workflow. For example, prototyping and product design with tools like Claude, Cursor, or similar, and using AI to accelerate research, requirements, and iteration. You’re curious about where these tools are heading and eager to push how the team uses them.

- Strength in market research and customer discovery. Excellence in gathering customer requirements, evaluating market conditions, sizing opportunities, and discerning new ideas to maximize the value delivered by the R&D; team.

- Comfort working with customer data. Collecting, analyzing, and drawing clear conclusions from both qualitative feedback and quantitative usage data to inform decisions.

- An appetite for go-to-market ownership. You enjoy partnering with marketing, sales, and customer success on positioning, launches, and adoption, and you’re happy to own GTM activities rather than hand the product off at release.

- Demonstrated experience in end-to-end product lifecycle management, from initial discovery and roadmap planning to post-launch analysis and iteration.

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- Familiarity with an Agile framework.

- Excellent communication skills.

- Problem-solving aptitude.

- Creative thinking skills.

- Bonus points if:

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- You’ve worked in

📌 Product Manager (Canada)
🏢 Traction Rec
📍 Canada