Description

About Us

HarZa Group is a rapid-growing operator of direct-to-consumer brands in health and wellness. Our flagship brand, Rejuvacare, serves more than 400,000 customers with products targeting chronic pain and mobility, including RejuvaKnee, FootRenew, RejuvaFlow and OzemPatch. We ship primarily to the United States and run a membership program that powers recurring revenue. The company has scaled 12x in a single year to nearly 150 people across more than 15 countries. We are remote-first, async-first, and hold a high standard of accountability across everything we do.

The Role

We are a direct-to-consumer business where technology is a direct function of marketing. Our marketing team can develop a campaign idea and write the copy for it in a single day, but that idea only starts producing revenue once it has become a live, accurate and fully functioning landing page, checkout or funnel. The speed of our production function therefore sets the speed of the entire business.

We are hiring a Head of Web Production to build and own the operating system through which marketing requirements become live digital experiences. Your responsibility is not to manage tasks, chase deadlines or add project management meetings. It is to redesign how the work gets done. You will examine every stage of production, remove unnecessary handoffs, improve requirements, manage dependencies, install effective quality controls, and decide where AI, automation, page builders, reusable components or traditional development should be used.

For every requirement you should be asking whether this genuinely needs a developer, whether it can be built from an existing component or template, whether an AI-enabled page builder can complete most of it,



whether the marketing team can safely complete it without engineering, whether the requirement can be eliminated or standardized, whether the quality check can be automated, and why it is taking as long as it is. Your job is to protect the business objective while continuously challenging the method used to achieve it.

To be explicit about scope, this is not a cloud infrastructure or site reliability role. This is web production and development operations for a high-volume direct response marketing business.

Requirements

What You Will Own

The Production Operating System

Map and redesign the workflow from marketing request to production launch, identifying bottlenecks, unnecessary handoffs, waiting time and duplicated work, and establishing clear ownership at every stage. Define what information must exist before work can begin, create work-in-progress limits and prioritization rules, and build separate production lanes for urgent changes, standard pages, experiments and complex technical projects so that urgent work stops destroying the predictability of planned work. Create clear escalation paths for blockers and for requirements that change mid-build.

Requirements and Task Definition

Build standardized briefs for landing pages, checkouts, funnels, upsells and technical changes,



and establish a Definition of Ready for every category of work so that incomplete or ambiguous requests never enter development. Ensure every requirement carries complete copy, design direction, references, responsive behaviour, tracking requirements and acceptance criteria, and translate marketing intent into specifications that developers and page builders can execute without repeated clarification. Create a controlled process for requirements that change after development has begun.

AI-First Production

Audit the full production process for opportunities to use AI and automation, evaluate AI coding tools, AI page builders, no-code platforms, reusable components and template-based systems, and determine the right balance between developers, page builders, designers and AI-enabled operators. Build workflows where AI converts approved briefs, copy and designs into high-quality first drafts, install guardrails that allow non-developers to build safely without damaging performance, tracking or brand standards, and reduce repetitive development through reusable sections and approved design systems. Measure the actual impact of AI on cycle time, cost, quality and throughput rather than assuming it.

Dependencies and Capacity

Create visibility over the workload and capacity of development, design and other shared resources, identify dependencies before work enters production, and sequence work based on when copy, graphics, video, development and approvals will realistically be available. Prevent developers from being assigned work that cannot be completed because a dependency is missing, build a capacity planning system that lets marketing understand what can actually be delivered and when, and surface constraints early enough for the business to reprioriti

📌 Head of Growth Engineering, Delivery Manager (Canada)
🏢 Us HarZa Group
📍 Canada