Job Description
Sales Manager – Renovation
Type: Full time
About Our Client
Our client is an award-winning window and door manufacturer experiencing significant growth. They are looking for a dynamic sales leader to lead and grow their renovation division across Alberta.
This is an opportunity for an experienced sales leader to take ownership of the organization’s Supply & Install / Renovation channel. The Sales Manager – Renovation will play a key role in developing the team, driving sales strategy, expanding market opportunities, and growing revenue across Alberta.
Key Responsibilities
As the Sales Manager – Renovation , you will lead the growth and performance of the renovation sales channel while developing strategy, coaching the sales team, and building strong customer and industry relationships.
Sales Strategy & Revenue Growth
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Develop and execute sales strategies designed to increase revenue and expand the renovation channel.
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Identify new market opportunities and areas for growth by analyzing regional trends, customer needs, and competitive activity.
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Work closely with company executives to establish sales priorities, market strategies, and performance objectives.
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Balance strategic leadership with hands-on business development to support continued growth.
Sales Leadership & Coaching
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Directly and indirectly coach, support, and develop Renovation Sales Representatives across Alberta.
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Establish clear performance expectations and help the sales team achieve individual and overall revenue goals.
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Create a high-performance sales culture focused on accountability, customer service, and continuous improvement.
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Provide ongoing coaching and guidance to strengthen sales techniques, relationship management, and business development capabilities.
Customer & Business Development
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Build and maintain strong relationships with key customers, partners, and industry influencers.
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Identify opportunities to develop new business while strengthening existing customer relationships.
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Attend trade shows, conferences, and industry events to expand the organization’s network and market presence.
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Represent the renovation channel professionally while building lasting partnerships throughout the market.
Sales Performance & Forecasting
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Develop accurate sales forecasts and establish measurable performance goals.
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Analyze sales data and performance metrics to evaluate the effectiveness of sales strategies.
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Identify performance gaps and implement strategies to improve results.
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Provide accurate sales reports and forecasts to keep leadership and the sales team aligned.
Cross-Functional Collaboration
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Partner with marketing and product teams to develop promotional campaigns and marketing materials for the renovation channel.
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Collaborate with internal departments to develop and execute initiatives that improve the customer experience and support channel growth.
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Ensure sales strategies are aligned with broader organizational priorities and market objectives.
Qualifications
To succeed in this role, candidates should demonstrate:
Education & Experience
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Proven experience leading and developing a high-performance B2C sales team.
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Strong experience in sales leadership, business development, and customer relationship management.
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Experience analyzing sales performance, market trends, and revenue opportunities.
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Experience managing or supporting sales teams across multiple markets is considered an asset.
Technical Skills
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Strong understanding of sales techniques, customer relationship management, and market analysis.
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Ability to analyze sales data, performance metrics, and forecasting information.
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Strong knowledge of sales planning, performance management, and business development practices.
Key Competencies
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Strong leadership, coaching, and team management skills.
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Strategic thinker with a results-oriented and problem-solving approach.
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Excellent communication, relationship-building, and negotiation skills.
📌 New Job Opening: Sales Manager (Canada)
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