21 Oct
|
Time Doctor
|
Canada
21 Oct
Time Doctor
Canada
Director of AI Content Systems, Marketing Remote (United States or Canada, minimum 4-hour overlap with US Eastern hours) | Marketing | Reports to: VP of Marketing You won't write most of our content, you'll design, build, and run the AI-powered system (think content engineering) that turns product, customer, and expert knowledge into content that drives organic pipeline. You're not a software engineer, but you think like one. You're as comfortable vibe coding and building agents as you are customizing WordPress, writing brand guidelines, or proofreading a white paper. We run it like an engineering team whose product is content: a clear spec, a repeatable production system, quality gates, and measured output. The team stays small and gets its leverage from AI, automation, freelancers, agencies, and subject-matter experts. Time Doctor is a workforce analytics platform that gives distributed teams the visibility they need to improve trust and performance. We serve remote, hybrid and outsourced organisations worldwide, with particular strength in BPO, healthcare and tech services. We are bootstrapped, profitable and fully remote, with team members across 30+ countries. We built a durable business on customer revenue rather than venture capital, and we are now focused on growing it. Content strategy. Decide what we publish, for whom, and why, based on search demand, AI-search behavior, buyer questions, and revenue marketing priorities. The content production system. Design and run the AI workflows, agents, prompt libraries, briefs, and QA gates that produce content at scale. Expert input pipeline. Build repeatable ways to capture knowledge from product, customer success, sales, customers, and outside experts,
and feed it into the system so our content says things competitors can't. Own voice, tone, and editorial standards, and encode them into the system so every asset meets them by default. SEO and AI search (GEO). Own strategy for organic search and visibility in AI answers (ChatGPT, Perplexity, Google AI Overviews, and others). The website. Own site architecture, content structure, conversion paths, and the website roadmap. Choose and manage the AI tools, automation platforms, and outside partners the team runs on, within a budget. You own three outcomes: organic leads, organic traffic, and AI + SEO search visibility. You'll build and manage: content development, technical SEO/GEO implementation, and visual design. You'll do the work yourself when speed matters, and bring in agencies, contractors, or freelancers you select and direct against our brand guidelines when scale matters. Your inputs: positioning, messaging, and personas come from the VP of Marketing. You turn them into content at scale; Freelancers and contractors as needed, with a path to hire as the system proves out. 5+ years in B2B SaaS content, SEO, or growth marketing, including 1+ years leading a function or program. ~ You've built and run AI-powered content workflows in production. Hands-on with AI and automation tools (LLMs, agents, and automation platforms). ~ Comfortable tinkering with HTML and CSS.
Can read Python and scripts. A track record of growing organic traffic and leads through SEO, with a working understanding of how AI search surfaces and cites content. ~ You know when an AI draft is off-brand, generic, or wrong, and you design the system to catch it. ~ Experience directing freelancers, agencies, and subject‑matter experts to a quality bar. ~ You think in systems and metrics: throughput, cycle time, cost per asset, and outcomes. Experience owning a B2B website roadmap and conversion optimization. Background in time tracking, workforce analytics, HR tech, or remote‑work software. This role is not a fit if you want to be the primary writer, or if your strength is CMS or content platform architecture rather than marketing outcomes. A walkthrough of a content system you've built, and a short exercise designing a workflow for one of our content types. We won't ask for writing samples. You are the first hire on a new team, and you get to design the content system from the ground up. You own real outcomes: organic leads, traffic, and AI search visibility, with the authority to choose the tools and partners you run on. You work AI-first from day one, at a company that expects it and funds the tools. Your budget comes from customers, not from a burn rate. Fully remote and flexible, working with talented people in 30+ countries. This is a full time, 100% remote role. We are an equal opportunity employer, and we value diversity and inclusion. We welcome applicants of all backgrounds and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status or disability.
📌 Director of AI Content Systems, Marketing (Canada)
🏢 Time Doctor
📍 Canada