21 Oct
|
Entrust
|
Canada
At Entrust, we’re shaping the future of identity centric security solutions. From our comprehensive portfolio of solutions to our flexible, global workplace, we empower careers, foster collaboration, and build solutions that help keep the world moving safely. Headquartered in Minnesota, Entrust is an industry leader in identity-centric security solutions, serving over 150 countries with cutting-edge, scalable technologies. It’s the curiosity, dedication, and innovation that drive our success and help us anticipate the future. Entrust is seeking a Partner Product Marketing Manager to develop partner-specific messaging, content, and enablement that help turn strategic relationships into scalable go-to-market programs. Working at the intersection of Business Development, Growth Marketing, Product Marketing, and our partner ecosystem, this role translates Entrust capabilities and partner strengths into compelling value propositions for partners and customers. It is ideal for a hands‑on marketer with a strong technical foundation in enterprise security. Develop joint value propositions and “better together” narratives that connect Entrust capabilities with partner offerings, routes to market, and customer priorities. Adapt product and solution messaging for specific partners, industries, accounts, and stages of the buyer journey by collaborating with product marketing, business development and external partner marketing and technical teams Create industry‑specific partner narratives and use cases for priority markets and buying audiences. Coordinate reviews across Brand, Product, Sales, and partner stakeholders while maintaining project momentum and quality. Partner Sales Enablement Create joint pitch decks, solution brochures,
executive messaging frameworks, and customer-facing presentations. Develop content for partner and Entrust seller enablement, including talk tracks, FAQs, objection handling, solution overviews, and training materials. Build reference architecture narratives in close collaboration with product, solutions, technical, and partner subject‑matter experts Develop joint customer success stories and proof points that demonstrate the business value of partner-enabled solutions. Maintain partner‑facing assets aligned with Entrust messaging and brand standards. Content Development Support the content creation and copy for partner‑specific solution pages, integration pages, content hubs, marketplace‑aligned resources, and sales resource centers by partnering with web, creative, content, and digital teams Collaborate closely with integrated marketing and field marketing teams on campaign briefs, messaging, content requirements, and asset reuse. Develop partner‑specific content for account‑based marketing programs, field marketing campaigns, partner campaigns, and opportunity acceleration. Responsible AI Use This role requires responsible use of AI to accelerate research, synthesis, ideation, and content development. 5+ years of experience in product marketing, technical marketing, partner marketing, solutions engineering,
or a related B2B technology role. Experience creating messaging, positioning, sales enablement, and customer‑facing content for cybersecurity, cloud solutions, identity and access management or enterprise software solutions Ability to understand and communicate technical concepts such as APIs, integrations, authentication flows, cloud architectures, or security frameworks. Experience collaborating with product management, solutions engineering, sales, and external technology partners. Bachelor’s degree in Computer Science, Engineering, Information Systems, Cybersecurity, Marketing or a related field. Identity & Access Management (IAM), Identity Verification (IDV), authentication, data security, cybersecurity, or cloud security. Master’s degree in STEM discipline and/or relevant certifications in cloud, cybersecurity, identity, or product marketing. Whether you’re remote, hybrid, or on‑site,
we offer
flexible options that fit your lifestyle. Our culture is built on diversity, inclusion, and respect. From unconscious bias training for our leaders to global affinity groups that connect colleagues across the globe, we’re creating a community where everyone is encouraged to be themselves. For more information, visit Follow us on, LinkedIn, Facebook, Instagram, and YouTube The pay range for this position is $89,500
- $131,500 per year. In addition to your pay, Entrust offers eligible colleagues and their dependents comprehensive advantages, vacation, paid time off and paid holidays. Entrust values diversity and inclusion and we are committed to building a diverse workforce with wide perspectives and innovative ideas.
📌 Partner Solution Marketing Manager (Canada)
🏢 Entrust
📍 Canada