Drive impactful marketing results as a Programmatic Strategist with Directive Consulting, focused on B2B performance and SaaS solutions. Manage and optimize campaigns across multiple programmatic channels to fuel client growth.
Directive Consulting is seeking a strategic Programmatic Strategist to handle client campaigns in a fast-paced environment. Your expertise in data-driven marketing will directly influence campaign effectiveness and budget management. Ideal candidates will possess at least three years in programmatic roles, adept with DSPs, and possess a keen eye for performance metrics.
Key Responsibilities:
• Manage day-to-day operations of programmatic campaigns
• Develop media strategies that meet client goals
• Leverage data for audience targeting and segmentation
• Optimize campaigns for maximum performance results
• Provide performance reports with actionable insights
Requirements:
• Minimum 3 years in programmatic roles
• Hands-on experience with DSPs like DV360 and The Trade Desk
• Proven track record in media planning and executing campaigns
• Solid analytical skills with attention to detail
• Excellent communication and interpersonal skills
Join Directive and utilize your programmatic skills to enhance client marketing effectiveness and impact.
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