19 Oct
|
Bulletproof
|
Winnipeg
19 Oct
Bulletproof
Winnipeg
Job ResponsibilitiesOur Fortune 100 financial services client is seeking a Manager of Marketing Planning & Delivery to support their banking partner, a large Canadian national bankThis role will help drive marketing campaigns from planning through delivery, coordinating creative development, stakeholders, approvals, and overall project execution within a complex, highly regulated environmentDrive end-to-end marketing campaign delivery from planning and briefing through creative development, review, approval, and executionDevelop and manage project plans, timelines, milestones, dependencies, deliverables, and approval workflows across multiple concurrent campaigns and workstreamsCoordinate effectively across marketing, product, creative, execution, and analytics teams to keep campaigns moving forward and ensure deliverables are completed on timePartner with internal creative teams and external agencies to develop campaign assets and ensure work progresses efficiently through each stage of productionBrief creative teams and agencies with clear objectives, requirements, timelines, and stakeholder expectationsManage creative review and revision cycles, consolidating feedback and ensuring final deliverables meet campaign objectives and brand standardsPerform final creative quality assurance prior to execution, with strong attention to detail across messaging, content, formatting, brand alignment, and required approvalsBuild strong relationships across a highly matrixed organization and effectively navigate multiple layers of review and approvalCoordinate stakeholders across marketing, product, creative, analytics, execution, compliance, and other business functions to maintain alignment throughout the campaign lifecycleProactively identify roadblocks, competing priorities, and potential delays and develop solutions to keep workstreams on trackFacilitate productive conversations when stakeholder feedback is conflicting, unclear, or potentially impacts campaign objectives or timelinesBring confidence and sound judgment to stakeholder discussions, including the ability to constructively challenge feedback when appropriateMaintain clear communication around project status, decisions, action items,
risks, dependencies, and next stepsSupport the planning and execution of customer engagement marketing programs and campaigns across multiple channels and touchpointsCollaborate with marketing and customer journey teams to translate business objectives and customer needs into actionable campaign plansCoordinate campaign development across multiple workstreams while ensuring alignment to broader marketing prioritiesSupport the development and deployment of creative assets while ensuring consistency with brand guidelines and visual identity standardsHelp identify opportunities to improve campaign processes, workflows, and delivery efficiency within a complex corporate environmentMaintain solid project documentation and follow-through to ensure accountability across internal teams and external partnersPartner with analytics teams to understand campaign performance, customer insights, and opportunities for future marketing activityReview dashboards and marketing performance data to understand key trends and insightsTranslate data and analytics findings into actionable recommendations for campaign planning and marketing strategyUse customer, campaign, and performance insights to help identify opportunities for new or enhanced marketing campaignsThis role requires data literacy rather than technical analytics expertise; SQL, Python, dataengineering, or software development experience is not requiredEnsure campaign execution follows applicable brand, regulatory, compliance,
and risk requirementsNavigate complex approval processes and ensure appropriate stakeholders review and approve campaign materials before executionMaintain a high level of attention to detail and accountability in a regulated financial services environmentSupport effective day-to-day operations and adherence to applicable business controls and risk management practicesQualificationsExperience with lifecycle marketing, customer journey initiatives, next-best-action strategies, or trigger-based campaigns is a plusStrong experience managing end-to-end marketing campaigns and creative projects from planning through execution4+ years of experience in marketing, creative project management, campaign management, marketing operations, or a related fieldExperience supporting financial services clients within a creative agency environment is also highly relevantDemonstrated experience coordinating creative development, agency relationships, review cycles, revisions, approvals, and final deliveryFinancial services experience, particularly within banking or credit cards, is strongly preferredExperience working within a large, complex, or highly regulated organizationExceptional attention to detail with the ability to conduct final creative QA before executionExperience briefing internal creative teams or external agencies and managing work through multiple rounds of review and approvalStrong creative project management and campaign delivery skillsExposure to Agile methodologies or similar project management approaches is a plusStrong understanding of marketing campaign development and executionComfortable interpreting marketing dashboards and performance data and translating insights into actionable recommendationsProven ability to manage multiple workstreams, timelines, dependencies, and stakeholders simultaneouslyComfortable working through ambiguity and maintaining momentum in a fast-paced environmentAbility to constructively challenge feedback and facilitate alignment when stakeholders have differing perspectivesStrong stakeholder management and influencing skills, particularly within a matrixed organizationHighly organized, proactive, collaborative, and results orientedExcellent written and verbal communication skills with the ability to clearly communicate project status, risks, decisions, and next stepsConfidence navigating multiple layers of review, approval, and decision-making#J-18808-Ljbffr
📌 Marketing Campaign Execution Manager - C$97,200 - C$140,400 A Year (Winnipeg)
🏢 Bulletproof
📍 Winnipeg