Join Ardene as an E-Mail Campaign Specialist focusing on CRM strategies. Your role will include creating, executing, and analyzing email and SMS campaigns to enhance customer engagement. Reporting to the Director, Loyalty, CRM & Consumer Insights, you will be a key player in our CRM/Loyalty team. Responsibilities include managing email marketing campaigns, implementing energetic segmentation, and supporting the optimization of customer journeys. Your analytical abilities will play a key role in our strategies. Key Responsibilities: - Build and monitor email marketing campaigns within our ESP - Create and manage SMS and push notification campaigns - Report and analyze campaign performance for improvements - Conduct A/B testing to optimize future initiatives - Ensure best practices in email delivery and CRM strategies Requirements: - 2-3 years of Email Software Provider experience - Strong knowledge in GA4 and Excel - Degree in Business, Marketing, or a related discipline - Familiarity with HTML/CSS is advantageous - Bilingual in English and French Leverage your analytical skills and creativity to support Ardene's CRM initiatives effectively. #J-18808-Ljbffr

📌 Ardene E-Mail Campaign Specialist (Laval)
🏢 Ardene
📍 Laval