Drive strategic marketing initiatives as a Senior Advisor in Product Marketing at iA. Your expertise will enhance the growth of group insurance and savings solutions through innovative strategies and solutions.

As a Senior Advisor at iA, your role focuses on developing and executing targeted go-to-market strategies for insurance and savings products. You will analyze market trends and enhance customer journeys to drive product growth. This position requires a strategic mindset, strong analytical skills, and a commitment to excellent client experiences.

Key Responsibilities:



• Develop integrated go-to-market strategies across various channels • Analyze market trends to inform product development • Define value propositions and key messaging • Lead strategic project planning and execution • Optimize digital product presence for user engagement

Requirements: • 8+ years in strategic or product marketing • Bachelor's degree in Marketing; Master’s preferred • Knowledge of financial and insurance products • Solid project management and organizational skills • Proficient in Microsoft Office Suite

Contribute your marketing expertise to shape the future at iA through innovative product strategies. #J-18808-Ljbffr

📌 Product Marketing Senior Advisor Role (Winnipeg)
🏢 iA Financial Group
📍 Winnipeg