Digital Growth and Strategy Marketing Manager (Victoria)

Digital Growth and Strategy Marketing Manager (Victoria)

19 Oct
|
Tire x Canada
|
Victoria

19 Oct

Tire x Canada

Victoria

We are looking for a hands-on marketing professional who combines creativity, digital expertise, and data-driven decision-making to deliver measurable business results.

Key Responsibilities

Marketing Strategy: Develop and execute marketing plans, campaigns, and promotional calendars aligned with business growth objectives.

Social Media & Content: Curate, create, and manage social media content, including photography, video, Reels, and promotional campaigns.

Digital Advertising: Manage and optimize Google Ads, paid social campaigns, budgets, and conversion tracking.

Analytics & Reporting: Monitor campaign performance, website traffic, lead generation, conversion rates, and return on advertising spend.

Campaign Management: Plan and execute seasonal promotions, product campaigns, and customer acquisition initiatives.

SEO & Website Optimization: Improve local search visibility, Google Business Profile performance, website engagement, and online enquiries.

Commercial Marketing: Develop strategies to generate B2B leads and grow commercial and fleet accounts.

Recruitment Marketing: Support hiring initiatives through targeted campaigns and employer branding.

Brand & Community Engagement:



Strengthen local brand awareness through partnerships, sponsorships, and community initiatives.

Qualifications

3–5+ years of marketing experience, preferably in a hands-on marketing or digital growth role.

Proven experience with Google Ads, social media management, and paid advertising.

Strong knowledge of Google Analytics 4, campaign tracking and performance reporting.

Experience developing marketing strategies and executing campaigns from concept to completion.

Strong analytical, creative, copywriting, and project management skills.

Proficiency with tools such as Canva, Meta Business Suite, High Level software and Google marketing platforms.

Ability to work independently, manage multiple priorities, and demonstrate measurable results.

Automotive or service-industry experience is an asset.

What We Offer A full time, in-house position with ownership of the marketing function.

Direct collaboration with business leadership.

An opportunity to influence business growth and marketing strategy.

A team-oriented, family-owned business environment.

Pay: $49,500.00-$111,000.00 per year

Work Location: In person

📌 Digital Growth and Strategy Marketing Manager (Victoria)
🏢 Tire x Canada
📍 Victoria

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