- As a Senior Events Manager, you will lead the strategy and end-to-end execution of Xero-led and sponsored events across Canada
- You will craft memorable event experiences—including CA Roadshows and Xerocon—that deepen our community’s connection to our platform and align with broader business goals
- In this role, you will also act as a trusted advisor to key stakeholders and provide guidance and mentorship across the marketing team
- Your work will directly support brand presence and growth in the region
- By taking full ownership of event concepts, budgets, operational delivery, and post-event analytics, you will ensure our brand promise comes to life while continually raising the bar for event excellence
- You will join our North American Marketing Events team, working closely alongside local and global brand, sales, communications, legal, and finance partners
- We operate collaboratively to deliver cohesive go-to-market initiatives and meaningful event experiences for our accounting partners and small business communities
- Together, we combine strategic insight with operational precision to ensure every event delivers explicit impact
- Planning and executing flagship Canadian events, including CA Roadshows, Xerocon, and external industry sponsorships
- Managing event budgets, venue selection, vendor contract negotiations,
and on-site delivery across all workstreams
- Leveraging event technology platforms and evaluating performance data to deliver strategic post-event recommendations and ROI insights
- Optimising operational processes and frameworks to build consistency, efficiency, and scale across all regional event activities
- This is a full-time contract (maternity cover) position based in Canada- A strong ability to influence stakeholders, negotiate vendor contracts, and collaborate across cross-functional marketing and sales teams
- Proven skill in managing complex budgets, analysing event performance data, and translating key learnings into strategic recommendations
- A background in adapting smoothly to changing priorities while balancing high-level strategy with hands-on execution
- You bring comprehensive experience in end-to-end event management, marketing project delivery, and event technology platforms
- You possess excellent written and verbal communication skills with a meticulous eye for detail across every aspect of event delivery
- Apply even if your experience isn’t a perfect match! At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team
📌 Senior Events Manager (12 Month Contract) (Toronto)
🏢 Xero
📍 Toronto