Lead innovative marketing strategies at TAG Software Group as a Senior Marketing Manager. Drive growth through B2B SaaS and EHSQ expertise in a fully remote role. TAG Software Group seeks a Senior Marketing Manager to oversee the complete marketing lifecycle, from brand awareness to pipeline acceleration. This role demands strong abilities in competitive analysis, messaging, and go-to-market strategies across various sectors like construction, energy, and logistics. Your insights will align customer needs with regulatory requirements to enhance TAG's EHSQ brand presence. Key Responsibilities:

- Own product marketing strategy from research to execution
- Lead go-to-market planning for product launches and updates
- Collaborate with Product, R&D;,



and UX for feature prioritization
- Build messaging architecture for EHSQ product lines
- Create sales enablement collateral and technical content

Requirements:

- Proven B2B software product marketing experience
- Robust understanding of go-to-market strategies
- Skilled in product positioning and messaging frameworks
- Experience in launching new products and modules
- Proficiency in marketing analytics and performance metrics

Elevate your marketing career by shaping the future of EHSQ solutions at TAG Software Group. #J-18808-Ljbffr

📌 Senior Marketing Manager at TAG Software Group (Montreal)
🏢 Enterprise Holdings
📍 Montreal