Elevate customer engagement with GSW as the Director of OCX Strategy in a remote setting. This role drives integrated strategies that enhance customer experiences and foster measurable outcomes. As the Director of OCX Strategy, you’ll oversee experience architecture across various brands and accounts. Your expertise in customer journey design, omnichannel frameworks, and strategic thinking will help you develop actionable engagement systems rooted in insights and business objectives. Your collaboration with Creative, Analytics, and MarTech teams will ensure that engagement strategies are optimized for success. Key Responsibilities:

- Develop strategies based on audience insights and business goals
- Create detailed customer journeys and experience maps




- Connect strategic intent to measurable activation
- Define personalization opportunities for effective engagement
- Collaborate across functions to align on experience frameworks

Requirements:

- 5-8 years in CX, digital strategy, or engagement
- Proven journey mapping and customer engagement experience
- Solid strategic and presentation skills
- Ability to facilitate cross-disciplinary workshops
- Translate insights into actionable recommendations

Lead the way in creating customer-centric strategies that resonate and drive results. #J-18808-Ljbffr

📌 Director of Customer Experience Strategy (Ottawa)
🏢 Syneos Health
📍 Ottawa