Drive content strategy as the Content Manager for Reverse Mortgages at EQ. Your expertise will expand audience engagement and enhance our reverse mortgage offerings with cutting-edge content. In this hybrid role, you will lead the creation and management of high-quality content to support our reverse mortgage business targeting homeowners, brokers, and families.
You will transform complex information into audience-specific messages that foster confidence, reassurance, and understanding. Your contributions will be vital in guiding prospects through their decision-making journey from awareness to advocacy. Key Responsibilities:
- Build and execute a comprehensive content plan
- Translate complex product topics for diverse audiences
- Create and manage a content calendar for all platforms
- Develop materials that support both brokers and direct consumers
- Analyze content effectiveness and audience engagement Requirements:
- Proven experience in content management or related field
- Strong editing and writing skills for various formats
- Familiarity with mortgage products preferred
- Strategic thinker with an innovative mindset
- Ability to collaborate across teams Utilize your content expertise to significantly enhance EQ Bank's reverse mortgage business.
📌 Content Manager for Reverse Mortgage at EQ (Toronto)
🏢 Neobankbeat
📍 Toronto
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