Drive revenue through impactful ads with a US-based performance marketing firm specializing in Meta campaigns. This role focuses on crafting direct-response scripts that engage and convert viewers.
Our client seeks a Meta Creative Strategist who excels in writing direct-response ad scripts and concepts. You will work on B2C and pain-driven video campaigns in verticals like insurance, finance, education, and e-commerce. Your daily tasks involve analyzing performance data, studying competitor ads, and making data-driven improvements to maximize conversions.
Key Responsibilities:
• Write 30-second video scripts focused on pain-driven hooks
• Quickly present conversion asks to capture audience attention
• Analyze performance data to guide testing strategies




• Create unique ad content through competitor analysis
• Develop broad-target messages that resonate with viewers
Requirements:
• Robust experience with Meta ads and creative testing
• Ability to write short, punchy, and conversion-oriented scripts
• Proficiency with Tracker, affiliate networks, and spy tools
• Relevant portfolio showcasing Meta ad work
• Fluent in English and available for EST hours
Contribute your creative energy and analytical skills to optimize performance-driven advertising with our client.
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📌 Meta Creative Strategist for Performance Ads (Richmond)
🏢 Whitecollars
📍 Richmond