Lead Midnite's growth initiatives as the Canadian Growth Director in Toronto. Drive strategic market expansion and optimize performance for a next-gen gaming platform.
The Head of Growth - Canada is a vital leadership position at Midnite, overseeing the execution of growth strategies tailored for the Canadian casino market. You will integrate performance marketing, brand enhancement, and cross-functional collaboration to achieve performance targets and grow our player base. Your insights will guide investment decisions across media channels and promotional strategies.
Key Responsibilities: • Own and implement the Canadian Growth strategy • Optimize investment across media and player incentives • Align Brand, Media, CRM,
and Affiliates with KPIs • Develop a local, actionable go-to-market plan • Build a high-performing Growth team in Canada
Requirements: • Senior-level performance marketing experience required • Knowledge in player value, payback, and retention • Proficiency in marketing attribution and measurement • Familiarity with the Canadian media landscape • Gaming or fintech background preferred
Steer Midnite's performance and branding with a solid, strategic focus on growth in Canada. #J-18808-Ljbffr
📌 Canadian Growth Director at Midnite (Winnipeg)
🏢 Midnite
📍 Winnipeg
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