18 Oct
|
Sun Life
|
Ontario
Shape Sun Life's identity in the social sphere as the Organic Social Media Manager. Lead strategy across 12+ platforms, ensuring compelling community engagement that resonates with Canadians.
In this senior role, you will spearhead the evolution of Sun Life’s organic social media presence. You'll craft engaging content, manage a dedicated team, and leverage AI for insights across popular platforms like Instagram and TikTok. Your expertise will be pivotal in bridging brand priorities with audience interests while maintaining brand coherence across channels.
Key Responsibilities:
• Develop and execute the organic social media strategy
• Define each channel’s role based on audience needs
• Create audience-first, video-driven content
• Oversee community engagement and moderation
• Measure and report on social media's contribution to business goals
Requirements:
• 5-7+ years in social media or digital marketing
• Expertise in organic strategy for large brands
• Robust stakeholder management and communication skills
• Experience with community management platforms
• Bilingualism in French and English is required in Quebec
Lead transformative community engagement while enhancing brand visibility at Sun Life!
#J-18808-Ljbffr
📌 Sun Life Organic Social Media Manager (Ontario)
🏢 Sun Life
📍 Ontario