Take charge of the VP, Digital role with Canadian Tire in Toronto, ON. Oversee digital merchandising, analytics, and content operations to elevate the eCommerce experience.

As a VP, you will lead the digital commercial strategy, ensuring seamless onsite execution and activating promotional offers. Your expertise in analytics will shape customer interactions, while you partner closely with the COO and merchandising teams to translate strategies into actionable outcomes.

Key Responsibilities:
• Own onsite merchandising across key digital channels
• Activate consistent marketing and promotional offers
• Define performance analytics and commercial measurement
• Manage content health and accuracy across platforms
• Lead a diverse team focused on digital growth

Requirements:
• Senior leadership experience in eCommerce
• Proven results in digital execution within multi-banner retail
• Expertise in digital merchandising and analytics
• Robust people leadership with high performance focus
• End-to-end experience in large enterprise initiatives

Drive the digital agenda forward at Canadian Tire, leveraging your leadership and digital expertise.
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📌 VP, Digital Leadership at Canadian Tire (Ontario)
🏢 Canadian Tire
📍 Ontario