Shape marketing strategies at Active Prospect as a Solution Product Marketing Manager. This pivotal role combines market research and strategic insights to enhance product positioning and drive revenue growth.Active Prospect is seeking a Solution Product Marketing Manager to lead impactful market research and competitive intelligence. You will turn customer, market, and product insights into actionable strategies for enhancing positioning and guiding product priorities. The ideal candidate has a knack for understanding customer problems while being highly analytical and collaborative across Sales, Marketing, and executive teams.Key Responsibilities:
- Define solution strategies connecting products to market needs
- Develop cohesive narrative around products and capabilities




- Identify bundling and packaging opportunities across solutions
- Collaborate with leadership on strategic priorities
- Conduct customer and market research to uncover insightsRequirements:
- 7+ years in product marketing in a Saa S workplace
- Bachelor’s degree in Marketing, Business, or related fields
- Strong analytical and data-driven decision-making skills
- Excellent written and verbal communication skills
- Familiarity with martech or adtech environmentsDrive impactful marketing initiatives by leveraging customer insights and competitive intelligence at Active Prospect.#J-18808-Ljbffr

📌 Product Marketing Manager At Activeprospect (Toronto)
🏢 ActiveProspect
📍 Toronto